Berkley Lures

When it comes to catching trout, nothing does the trick quite like Berkley PowerBait Trout Dough. Proven to be 42% stronger than other trout baits, this floating PowerBait Turbo Trout Dough's appealing colors draw trout in and its strong PowerBait scent seals the deal.

PowerBait Turbo Trout Dough holds firm and can be easily shaped on the hook to imitate larva, eggs and other trout favorites. Just another reason to grab your ultralight set-up, a jar of trout dough and head to your favorite trout water!

1.75 oz.

Berkley Powerbait Atomic Teasers are ideal for trout, panfish or crappie. Cut tentacles and trout worm provide subtle fish attracting action. Pre-rigged and ready to fish. These mini jigs catch anything including trout, crappie, bluegill, shell crackers, sunfish, largemouth bass, smallmouth bass, and stripers.  

It mimics a baitfish or larva and appears to be an easy meal for most fish.  The small worm like tail ads more attractant but you can pull it off if you'd like.  The consistent colors and interesting patterns will entice most fish to strike aggressively.  The hooks small diameter and sharp point make hooking up consistent.

The way we fish them is either on a bobber with a 2-3' leader or tie it directly to the line.  2-4lb line is key and we like to use fluorocarbon like Seaguar Invisx or Berkley Vanish.  Simply cast it out, let it sink for a few seconds, and retrieve it very very slowly. You can set the hook or wind the reel faster when you get bit.  A reel in the 500, 750, or 1000 size would be best and a light action trout rod for cast-ability and action when fighting the fish.  

Put more fish on the stringer with the Berkley Powerbait Atomic Teasers.  

The Berkley Powerbait Floating Trout Worm is a small worm bait used for trout fishing applications. The Floating Trout Worm exhibits buoyancy which allows it to float above the bottom suspending directly in the strike zone for big trout.

The Floating Trout Worm has a natural profile with colors that catch the eye of roaming trout. The slightest movement or current activates this baits awesome action.

Length: 3"

Qty: 10

The Berkley Gulp! 8" Saltwater Grub is a premium soft plastic bait engineered for saltwater anglers targeting large predatory fish such as halibut, striped bass, and fluke. Its substantial size and dynamic tail action make it an excellent choice for deep-water jigging and surfcasting.

Key Features

Large 8-Inch Profile: Ideal for mimicking sizable prey like squid, mackerel, and sea robins, attracting bigger game fish.

Enhanced Tail Action: The oversized swirl tail activates with minimal rod movement, delivering a lifelike swimming motion that entices strikes.

Powerful Scent Dispersion: Made from natural ingredients, the Gulp! formula releases scent up to 400 times more than traditional plastic baits, expanding the strike zone and increasing catch rates. 

Versatile Rigging Options: Effective when used on jigs, bucktail trailers, or baitholder hooks, accommodating various fishing techniques. 

Biodegradable Composition: Environmentally friendly design ensures the bait breaks down naturally, reducing ecological impact.

Quantity 2

The Berkley Powerbait Gilly Swimbait was created by a exceptional pro-designer Bassmaster Classic Champion Mike Iaconelli. With Japanese influence in both design and technique, this lure is sure to coax bass into biting, even in ultra-clear fisheries.

Crafted to deliver an unbelievably natural presentation, the Gilly features a hyper-realistic profile that complements its unbeatable action. Rather than a more traditional segmented body style, the Gilly utilizes scale-shaped ribs in the tail section to provide undeniably realistic baitfish movements.

In addition to the great action and profile, anglers are destined to admire the Berkley Powerbait Gilly’s impressive versatility. While the bait really shines when rigged weightless with the hook sideways through the body, it can also be fished on a jighead, weighted swimbait hook, Texas Rig, and even on a Drop Shot Rig. 

Qty - 2 per pack

The Berkley Stunna 112+1 was born from the expertise and vast jerkbait fishing knowledge of two-time Bassmaster Classic Champion, Hank Cherry.

The Stunna 112+1 reaches new depths compared to the original 112 and has all the refinements and tuning required to be the ultimate deep-diving jerkbait. A perfected action, casting distance, and durability are at the forefront of the design process, while a unique slow-sink and roll trigger bites even from neutral and inactive fish. The all-new Berkley Stunna 112+1 Jerkbait is the show stopper jerkbait every angler needs on their front deck!

Berkley Stunna 112+1 Jerkbait Features:

• Length: 4 3/8"
• Weight: 1/2 oz
• Dives: 6-10'
• Three #6 Fusion19 EWG Hooks
• Maximum darting action with easy 180-degree head turns
• Natural slow sink when paused
• Single tungsten weight transfer

Whether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chuck and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo’s durable tail propeller won’t melt in your tackle box, and the enhanced surface area provides more sound and spray. The precision balance of the bait ensures that its action begins immediately and it swims straight at a variety of speeds.

Justin Lucas Pro Tip 75: Cast and retrieve around all types of shallow cover. Best suited for calmer conditions.

FEATURES

• Easy-to-use top water lure
• Durable, cupped propeller tail
• Enhanced propeller surface area for maximum surface disturbance
• Swims straight at a variety of speeds
• Equipped with sharp Fusion19™ hooks

The Berkley Gulp 6" Saltwater Grub is capable of catching larger species such as ling cod and halibut. Strategically partnered with a Lead Masters Scampi Lead Head, its ribbon tail design provides increased action. Its biodegradable plastic is infused with the renowned Berkley scent.

Furthermore, the Grub can be used in a drop shot rig with the addition of squid, sardine, or mackerel for extra appeal.

The package includes a quantity of 4.

If anyone knows how good the Berkley Stunna 112 Jerkbait is, Hank Cherry knows. It won him the title of Bassmaster Classic® champion. Now you can add Hank's tournament-winning expertise to your tackle bag with the Berkley® Stunna Jerkbait.

Designed for lifelike action, casting distance, and durability, this fish catcher has a single tungsten weight transfer. Bring the Stunna Jerkbait to life with a jerk imparting maximum darting action and effortless 180° head turns. A seductive slow sink on the pause triggers strikes from lethargic fish.

• Designed by Bassmaster Classic champion Hank Cherry
• Designed for lifelike action, casting distance, and durability
• Single tungsten weight transfer
• Maximum darting action
• Effortless 180° head turns
• Seductive slow sink on the pause triggers strike

Comes with 2 bhooks

If you are looking for an plastic with a little more action, this Berkley Power Bait Power Worm Ribbontail design swims naturally on the fall with twitches and short hops. Soft but firm texture is irresistible to fish. Ideal for lakes, reservoirs, streams or rivers.

Ribbon-Tail Action: The worm's tail creates a lifelike swimming motion on the fall and during twitches or short hops, enticing strikes from bass. 

Soft Yet Durable Texture: Crafted to be soft enough to feel natural to fish, yet durable for multiple catches. 

Exclusive PowerBait Formula: Infused with Berkley's proprietary scent and flavor, encouraging fish to hold on up to 18 times longer, providing anglers more time to set the hook. 

Versatile Rigging Options: Ideal for various techniques, including Texas rig, Carolina rig, or on a shaky head jig, adapting to different fishing conditions. 

Multiple Sizes and Colors: Available in sizes ranging from 4" to 12" and a wide array of colors to match local forage and water conditions. 

Size: 7" & 10" 18 cm & 25 cm)

Qty: 10 or 6 Per Pack

The Berkley PowerBait Chigger Craw is a highly effective soft plastic bait designed to mimic the natural movement and appearance of a crawfish, making it a favorite among bass anglers.

Key Features:

High-Action Claws: The Chigger Craw features high-action pinchers that move wildly back and forth, creating a lifelike swimming motion that attracts fish. 

Versatile Rigging Options: This bait can be fished slowly or buzzed through the water. It's effective when used on a Texas rig for flipping or as a jig trailer to add bulk and action. 

PowerBait Scent and Flavor: Infused with Berkley's exclusive PowerBait formula, fish are enticed to hold on up to 18 times longer, providing anglers with more time to set the hook. 

Realistic Design: The Chigger Craw boasts a realistic texture and profile, with small appendages and large claws that move through the water with a fluent, lifelike action. 

Proven Success: This bait has a track record of success, including being a Bassmaster Classic® winning bait, underscoring its effectiveness in competitive fishing scenarios. 

Whether you're targeting bass in heavy cover or open water, the Berkley PowerBait Chigger Craw offers the action, scent, and versatility needed to entice strikes and improve your catch rate.

Style: Chigger Craw

Size: 4" (10 cm)

Qty: 7 Per Pack

Introducing the Berkley Krej 100, the game-changing hard bait that's taking the fishing world by storm. Its unique "krejing" technique rises and falls in the water column, mimicking natural fleeing movements and triggering reaction strikes. Perfect for use with Forward Facing Sonar, this lure puts you ahead of the game. Experience the thrill of using the Berkley Krej 100, a hard bait like no other! Its "krejing" technique imitates natural movements in the water, enticing reaction strikes from even the most elusive fish. Designed for use with Forward Facing Sonar, this lure will give you a serious advantage on the water.

This Jerkbait comes in different hues and is 3.9 inches long. Its unique look and unmatched performance make it stand out from the rest, guaranteeing a thrilling fishing adventure that's one of a kind!

 Features:

The Berkley Powerbait Gilly Swimbait was created by a exceptional pro-designer Bassmaster Classic Champion Mike Iaconelli. With Japanese influence in both design and technique, this lure is sure to coax bass into biting, even in ultra-clear fisheries.

Crafted to deliver an unbelievably natural presentation, the Gilly features a hyper-realistic profile that complements its unbeatable action. Rather than a more traditional segmented body style, the Gilly utilizes scale-shaped ribs in the tail section to provide undeniably realistic baitfish movements.

In addition to the great action and profile, anglers are destined to admire the Berkley Powerbait Gilly’s impressive versatility. While the bait really shines when rigged weightless with the hook sideways through the body, it can also be fished on a jighead, weighted swimbait hook, Texas Rig, and even on a Drop Shot Rig. 

Qty - 3 per pack

The Berkley Powerbait Maxscent Flat Worm is an ideal imitation of multiple baitfish species. It is designed with a flat bottom and thinned-out tail section to move through the water with a wagging motion, similar to its real-life counterpart. Studies have shown that the Maxscent flavoring used in this bait catches up to 45% more fish than prior Powerbait formulas. An excellent choice for a drop shot or any finesse technique, the Berkley Powerbait Maxscent Flat Worm should be a part of every angler's tacklebox.

FEATURES

• Now available in larger 4.25” size
• Slender baitfish profile
• Perfect drop shot bait that quivers and wiggles with the smallest movements
• Ribs provide more surface area for PowerBait MaxScent scent and flavor
• The all-new material releases a super-charged scent field attracting fish in a way never before seen