Reaction Innovations

The Reaction Innovations Sweet Beaver is one of the most thoughtfully designed creature baits in bass fishing — every detail of the body, tail, and appendage system serves a specific purpose. Designed by owner and pro angler Andre Moore from years of on-the-water experience, the Sweet Beaver is tough and compact but moves a significant amount of water and produces action in almost any situation. 10 per pack in 13 colors, including Reaction Innovations’ signature two and three-color swirl patterns.

Key Features

• Forward-Facing Ribs — Pressure Waves & Natural Texture — The body of the Sweet Beaver features forward-facing ribs that create pressure waves as the bait moves through the water, letting bass detect the bait through their lateral line before they see it; the ribs also provide a textured surface that bass seem to hold on to longer when they inhale the bait, giving you more time to detect the bite and set the hook.
• Recessed Centerline — Better Hook Penetration — The centerline of the body is recessed to create a channel for the hook point, allowing the hook to penetrate more easily and cleanly on the hookset without having to push through the full thickness of the plastic; the thick nose section compensates by holding the hook securely without tearing on repeated fish.
• Splittable Beaver Tail — Single or Twin Tail Configuration — The long, flat beaver tail is textured on both the flat surfaces and along the edge for maximum water displacement; the tail is splittable down the center, allowing you to fish it as a single flat tail or split it for a twin-tail configuration that produces a different action and profile; the split tail creates two independently moving tails that flutter and kick on the fall and retrieve.
• 90-Degree Side Tails — Multi-Directional Action — Additional tails are positioned at 90 degrees to the beaver tail, producing fish-attracting movement regardless of which direction the bait is moved; the side tails kick and flutter on the fall, on the pause, and during the retrieve, ensuring the bait is always producing action.
• Two & Three-Color Swirl Patterns — Unique Visual Appeal — Reaction Innovations’ signature two and three-color injection shots produce swirl and two-tone patterns that are unlike standard single-color soft plastics; the color transitions and swirl patterns create a more realistic, visually complex bait that stands out from standard creature baits.
• 10 Per Pack — 13 Colors — Ten baits per pack across 13 colors.

Color Selection Guide

Best For

• Texas Rig — Primary Application — Rig on a 3/0–4/0 wide gap hook with a bullet weight; the recessed centerline allows the hook to rig cleanly and the thick nose holds the hook without tearing through heavy cover; the forward-facing ribs, beaver tail, and 90-degree side tails all produce action on the fall that triggers strikes from bass holding tight to structure.
• Flipping & Pitching — Heavy Cover — The compact, tough body is designed for flipping and pitching into heavy cover; the bait is durable enough to withstand repeated pitches into laydowns, dock pilings, and matted vegetation without tearing; the multi-appendage action on the fall triggers strikes from bass holding tight in heavy cover.
• Jig Trailer — Thread on the back of a flipping or casting jig for a full-profile crawfish presentation; the splittable beaver tail and 90-degree side tails add significant action to the jig on the fall and during the retrieve.
• Carolina Rig — Effective on a Carolina rig for covering open water, points, and transition areas; the multi-appendage action on a long leader produces a natural, drifting presentation that triggers strikes from roaming bass.

⚠️ California Prop 65 Warning: This product can expose you to chemicals including lead, which is known to the State of California to cause cancer and birth defects or other reproductive harm. For more information go to www.P65Warnings.ca.gov.

Reaction Innovations Small Beaver is a scaled down version of the Sweet Beaver, which anyone who has fished the Sweet beaver knows, they are deadly on bass.  The forward facing ribs create lots of water movement and vibration calling the attention of any bass in the area, and the twin tails facing 90 degrees from each other will provide movement no matter which way the bait is moved. The Smallie Beaver is for those times when you need to downsize for the largemouth and already the perfect size for the smallmouth. Now there are three sizes of this great bait for any fishing situation you may encounter.

Qty: 10 Per Pack

The Reaction Innovations Little Dipper 3.5" is a compact paddle tail swimbait built around a thumping tail action that produces a tight, rhythmic thump on the retrieve — effective as a standalone swimbait on a jig head or weighted hook, and equally effective as a trailer on a swim jig, chatterbait, or umbrella rig. The 3.5" profile matches smaller baitfish and is ideal for finesse and pressured conditions where a larger swimbait profile gets ignored. 9 per pack in 6 colors.

Key Features

• Thumping Paddle Tail — Tight Rhythmic Action — The paddle tail produces a tight, thumping action on the retrieve that creates vibration and water displacement; the tail thumps rhythmically at a wide range of retrieve speeds, from a slow roll near the bottom to a faster mid-water retrieve; the tight thump is most effective for triggering reaction strikes from bass that are actively feeding on baitfish.
• 3.5" Compact Profile — Finesse & Pressured Conditions — The 3.5" size matches smaller shad, shiners, and baitfish profiles and is most effective when bass are keying on smaller forage or when a larger swimbait profile is getting ignored; compact enough for light jig heads (1/8–3/16 oz) and finesse swim jig applications.
• Versatile Trailer & Standalone Applications — Effective as a standalone swimbait on a jig head or weighted hook, and as a trailer on a swim jig, chatterbait, or umbrella rig; the paddle tail adds action to any moving bait application.
• 9 Per Pack — 6 Colors — Nine baits per pack across 6 colors spanning shad, bream, and natural baitfish patterns.

Color Selection Guide

Best For

• Swim Jig Trailer — Primary Application — Thread the Little Dipper on the back of a swim jig for a full-profile baitfish presentation; the paddle tail adds a thumping action to the swim jig on the retrieve that complements the jig’s skirt movement; most effective on a steady retrieve through grass edges, laydowns, and open water.
• Chatterbait Trailer — Thread on the back of a chatterbait for a swimbait trailer that adds profile and paddle tail action to the blade’s vibration; the combination of the chatterbait’s blade thump and the Little Dipper’s paddle tail creates a highly effective baitfish presentation for reaction strikes.
• Umbrella Rig — Use as one of the trailer baits on an umbrella rig for a multi-bait schooling baitfish presentation; the 3.5" size is ideal for umbrella rig applications where a compact profile is needed.
• Standalone Swimbait — Jig Head — Thread on a 1/8–3/16 oz jig head and swim steadily for a compact baitfish imitation; most effective when bass are actively feeding on smaller baitfish near the surface or along grass edges; vary the retrieve speed to find the cadence that triggers strikes.

Reaction Innovation's creativity has once again developed a bait that will put fish in the boat when others won't. The Reaction Innovations Skinny Dipper is a soft plastic bait that can be effective in and around all types of structure. When you're faced with vegetation you can rig it weedless and swim it over grass beds or add weight to the hook and swim it through sumbmerged weeds.

The slender design of the Skinny Dipper coupled with the paddle tail creates a vibration in the water that bass cannot resist. The Skinny Dipper can also be deadly fished on a Carolina rig over humps and creek channels with grass and brush. The durability and size of the Skinny Dipper allows a hook size up to a 6/0 superline hook. For a different look, try the Reaction Innovations Skinny Dipper, you won't be disappointed.

Qty: 7 Per Pack

Building upon the successful design of the original Sweet Beaver, one of the winningest and most popular flipping baits ever made, the Kinky Beaver features the same ribbed body and tear drop appendages.

But that's where the similarities end. The Kinky Beaver also comes equipped with two large profile flappers with thick wedges protruding from their outer edges, which combined with two long antennae extending out between them, creates a whole new level of fish attracting action. The thick wedges on the claws help them catch water on the fall and kick wildly, while also slowing the bait's rate of fall slightly - for more time in the strike zone.

Available in the same killer colors that have been catching fish and cashing checks across the Country, the Reaction Innovations Kinky Beaver is destined to be another favorite from one the premier soft plastic companies - Reaction Innovations.

Qty 7 per pack

Reaction Innovations' soft plastics are one of the best! The Reaction Innovations Double Wide Beaver is a bigger version of the original beaver. The reason for their success is obvious when you look at their baits. The plastic is soft and flexible but tough enough to stay up on the hook.

They are loaded with salt for the natural taste a bass needs to hold on longer, and their unique designs are unlike anything else on the market today. But maybe the biggest reason for their success with fishermen and with the fish are the fantastic colors they are able to put into these baits.

Andre Moore, has the on-the-water experience and bass catching know-how to design the right bait and produce the best colors to consistently catch fish. The Double Wide Beaver is the larger version of the very popular Sweet Beaver and is designed for flipping big fish.

This bait moves a lot of water with the ribbing on the side, the large double paddle tail and the shorter paddles set at 90 degrees. The fantastic two and three color patterns Reaction Innovations has been able to perfect gives these baits the striking color patterns of a hand pour at the price of injected baits.

6 per pack

The Reaction Innovations Shiver Shot is a 3.65-inch shad-style soft plastic built around a shiver tail that produces action with the slightest flick of the rod tip — on a drop shot, the tail shivers and vibrates at rest with minimal rod input; on a jig head, it swims with a realistic baitfish action; on a Carolina rig, the tail shimmies on the drift. The durable yet supple plastic maintains the tail action through repeated strikes. 9 per pack in 8 colors spanning shad, crawfish, and attractor patterns.

Key Features

• Shiver Tail — Action on the Slightest Rod Input — The Shiver Shot’s tail is designed to produce a shivering, vibrating action with the smallest rod tip movement or current; on a drop shot, the tail shivers at rest and on the fall with minimal rod input, producing a lifelike baitfish action that triggers strikes from bass that are watching the bait closely; the tail action is most pronounced on a drop shot where the bait is suspended in the strike zone and the tail moves freely.
• Durable Yet Supple Plastic — Maintains Tail Action — The plastic formulation is durable enough to withstand repeated strikes while remaining supple enough for the tail to move freely with minimal resistance; the balance between durability and suppleness is what allows the tail to produce action with the slightest rod input rather than requiring aggressive rod movement.
• Versatile Rig Compatibility — Effective on drop shots, Carolina rigs, and jig heads (fished like a fluke or swimbait); the 3.65" profile fits a wide range of hook sizes and jig head weights across all three applications.
• 8 Colors — 9 Per Pack — Eight colors spanning shad imitations (Sexy Shad, Bad Shad Green, Small Mouth Magic, Pride Shad), crawfish/creature patterns (Magic Craw Red, Green Pumpkin Purple & Copper Flake), and attractor colors (Spring Break, Poutine); nine baits per pack.

Color Selection Guide

Best For

• Drop Shot — Primary Application — The Shiver Shot’s tail action is most effective on a drop shot where the bait is suspended in the strike zone; nose-hook or wacky-hook on a drop shot hook and suspend above the bottom; the tail shivers at rest and on the fall with minimal rod input, triggering strikes from bass that are holding tight to bottom structure or suspended in the water column; most effective in clear water and post-frontal conditions.
• Carolina Rig — Effective on a Carolina rig for covering open water, points, and transition areas; the tail shimmies on the drift and produces action on the pause, triggering strikes from roaming bass; use a 1–2 ft leader for a natural, drifting presentation.
• Jig Head — Swimbait Style — Thread on a 1/8–3/16 oz jig head and swim steadily for a baitfish imitation presentation similar to a fluke or paddle tail swimbait; the shiver tail produces a swimming action on the retrieve that triggers strikes from bass feeding on baitfish.