The Heddon Spook Boyo Topwater Walking Bait  proves to be another genius addition to the renowned Heddon Spook family! Whenever schooling bass are reluctant to hit any of the larger bodied lures, then it’s the BOYO’s time to shine.

The BOYO measures in just below the Super Spook Jr at 3 inches long, but still packs a punch at 3/8 of an ounce. It carries inside of it the same construction as the other spook models with a single lead rattle in the tail to aid in walking and sound to bring fish to the surface, as well as the aesthetics which make a spook such a wonderful lure! Pick some up today for immediate topwater fishing success.

• Available in fresh and saltwater patterns
• Quality components
• Same spook walk-the-dog action
• 3 inches long
• 3/8 oz.

The 6th Sense (silent) SplashBack 70 Popper will bring new life to your popper arsenal with a design and shape that has revolutionized topwater fishing. Utilizing a unique 'vee' keel style and flat sided shape, the SplashBack cuts through water with ease, making 'walking the dog' an easy task.

The extra-wide mouth spits and chugs like no other surface lure while still creating the classic "bloop" sound when needed. At rest, the flat side profile results in side-to-side movement. On top of all that, realistic 3D eyes and lifelike surface detail give you the most versatile topwater out there.

The Eurotackle Z-Viber 1/16oz Lipless Crankbait are here! At 0.6" this mini lure weights 1/16oz just like the original Z-Viber! Thanks to a unique internal tungsten weight system, this bait will sink as fast as your average tungsten ice jig. This tiny bait is an innovation when it comes to micro crankbaits. You can use it vertical jigging, casting in open water, and while ice fishing. When jigged, the ultra light Z-Viber will provide tight vibrations going up and then into quick fall when going down. When retrieved it will produce a wide and unique wobbling action. 

Expertly designed for maximum effectiveness, the Damiki Vault Blade Tail Spins combines flash and vibration to perfectly mimic a distressed baitfish. With a pressed scale pattern blade and realistic baitfish profile, it entices bites through water displacement and adjustable line tie settings. A premium ball bearing swivel enhances the scale flash for even more attraction.

The Megabass GH55 Heavy Duty Minnows are expertly designed to target trout with overwhelming attraction. With a stable and high-pitched rolling action, it draws in even the most discerning trout in clear waters. Its sink setting allows for targeting different depths and mimicking a dying baitfish. Custom light wire barbless trebles and thick-gauge hooks make it perfect for securing trophy trout in fast-moving currents.

The brainchild of Elite Series veteran, Kelly Jordan, the Lucky Craft KJ Flat 1.5 Crankbait delivers a specially developed action that helps anglers capitalize on bass that might normally go un-caught. Designed with flat sides and a circuit-board lip, the Lucky Craft KJ Flat Crankbait generates a narrow wobble from the moment it hits the water, making it incredibly effective in tight quarters.

The renowned Nichols Lake Fork Flutter Spoon is one of the hottest baits on the market today. The Spooning technique has caught fire, flutter spoons meet every need. Available in a variety of beautiful different finishes, this bait flutters perfectly, featuring quality Owner ST-36 trebles with hand-tied flashabou, Spro Power Swivels, and Worth split rings. 

Achieving maximum action from your lure is made easy with the Strike King KVD Jerkbait. Combining roll, wiggle, and flash, this bait not only attracts fish, but also boasts a weight transfer system for increased castability, 3D eyes for an extra realistic effect, and premium black nickel hooks. Whether you're jerking on a slack line or pausing to observe, this bait is sure to give the perfect action that only a KVD Jerkbait can provide.

J200 - 4-7ft - 3/8oz - 2 Hooks

J300 - 4-7ft - 1/2oz - 2 Hooks

The Strike King Pro Model 8XD Crankbait is a high-performance deep-diving crankbait designed to target bass at greater depths with precision and ease. Engineered to reach depths of 15 to 20 feet, the 8XD is perfect for anglers seeking to catch fish that are holding in deeper waters, particularly in clear lakes and reservoirs.

Featuring the iconic Pro Model design, the 8XD is built to mimic the natural movement of baitfish with a tight, realistic wobble that bass find irresistible. The large, well-balanced body and aggressive lip design enable the crankbait to dive quickly, while its unique action helps create subtle vibrations in the water that attract fish even from a distance.

Crafted with high-quality components and premium finishes, the 8XD boasts outstanding durability and a long-lasting finish, ensuring it holds up against aggressive strikes and tough conditions. Its vivid, realistic colors and life-like details make it an excellent choice for mimicking a variety of forage species, whether it’s shad, bluegill, or other baitfish that bass feed on.

Perfect for targeting largemouth bass, smallmouth bass, and other predatory fish, the Strike King Pro Model 8XD Crankbait is ideal for deep-water fishing techniques such as trolling or casting in areas where fish are deeper in the water column. Its superior action, realistic look, and proven performance make it an essential tool for serious anglers looking to up their game and land more fish.

The Rapala X-Rap Slashbait is killer in Spring and Fall but works year round when fish are chasing bait fish.  Suspending X-Rap® Saltwater lures are designed to be cast or trolled and display the X-Rap Attitude these baits are known for.

Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits can be cast or trolled. Rip 'em for xtreme, erratic Slashbait® action or troll for classic Rapala ® "wounded-minnow" action. Prominent scales and lateral line, internal holographic foil for optimum flash combine with internal long-cast system and 3D holographic eyes to create the ultimate fishing lure.

Optimize your deep-water fishing game with the Damiki DC-300 Crankbait. Its bite-sized profile and weight slip design allow for longer casting and extended time in the strike zone. The specialized balancing weight keeps the bait stable and prevents tumbling. Expertly crafted for optimal results. 

A reliable and effective lure, with a hard-hitting action and reliable hardware. Its brilliant and highly detailed paint schemes make it irresistible to a variety of fish, and its infallible split rings and treble hooks increase hookup ratio. Perfect for reaching elusive fish in the 12-15 foot section of the water column.

The Evergreen Combat Rat offers a larger, lifelike presence with realistic movement and unique noise that will entice fish to bite. Meticulously designed, this lure is an elevated option for modern-day anglers, with a keeled design for improved body stabilization and a natural swimming motion. Its wake and vibration are highly attractive to predators, and the stainless-steel core adds a distinctive one-knocking sound that consistently triggers fish.

Pros:

• Large disturbance on water to bring fish from distance
• Superior action
• Strong front bill to move lots of water
• Internal knocker to attract fish
• Wire keeper to hold tail securely 

Dual-plated joints enhance durability and contribute to a squeaking sound that mimics the rat's natural prey. Swivel hook hangers at the body and tail sections greatly improve hook-up and land ratios, preventing fish from leveraging the bait's size and weight. The tail keeper wire securely holds the rat's PVC tail in place and allows for easy replacement when needed, making it a highly usable tool for anglers looking to improve their game and catch their personal best. Choose the Evergreen Combat Rat for your next fishing trip and see the results for yourself.

TYPE: Floating

LENGTH: 10.8"

HOOK SIZE: #1/0, #1

Fishus Lures new lipless wobbler lure, Espetit Wobly is a very easy to use lure, perfect for seabass, perch, trout, black bass and small tunas.

It features an extraordinary casting capacity, and comes armed with high quality 3X treble hooks and rings.

It starts working as soon as it gets into the water, when it descends the first thing that draws your attention is that it falls slowly with an strong rolling movement. Meanwhile it's flashing heavily and emits a subtle frequency through its small internal rattling.

Thanks to that combination of color changes and flashes when wiggling and to its sound frequency, the Wobly stands out among the fry school in which the predators are feeding and makes them focus on the lure above the rest of the baitfish.

Wobly displays its full potential on a slow retrieve, lower ratio reels on linear retrieve makes it move like a paddle tail soft bait. You can add some sudden stops, making it fall parallel to the bottom line like a badly wounded prey.

Built on a laser-cut reinforced internal structure, which makes it an indestructible lure, perfect for perch, trout, bass and seabass fishing but ready for beasts such as tuna.

Specifications:

Megabass Kanata+1 Jerkbait is a roll diving model with a maximum diving depth of 3.2m, 1m deeper than the original Kanata's diving depth. Like the original, despite its big size (160mm) and 1.1/8oz weight, the +1 has surprisingly light retrieve resistance, enabling high-tempo searches with F5 (Medium Heavy) class rods.

The Kanata's high pitch roll action produces an extremely natural and tight action that is not found in other large body jerkbaits, as well as a flickering effect that spreads over a wide expanse. The ITO Tungsten Triple Oscillating System (PAT.) built into the lure’s slim, flat-sided form allows for impressive cast distance, even in headwinds.

 The high-impact minnow Kanata+1 has an overwhelming presence combined with a natural swimming action, a contrast that stimulates the predatory instinct of target fish at greater depths and distances.

Specs.

• Floating
  
• Length: 6.3 inch
  
• Weight: 1-1/8 oz
  
• Depth: Max 10ft
  

The Lucky Craft LC 0.5 Squarebill Crankbait is the first high quality plastic square bill crank bait ever made. Over the last several years, the LC Series crankbait has replaced balsa wood crankbaits in tackle boxes for cover fisherman everywhere.

The LC Series is a high floating plastic crankbait that is much more durable than its predecessor wooden crankbaits. The LC Series reigns supreme in heavy hard rocky bottom areas where large bass lurk.