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The Z-Man Gobius is a highly realistic, pre-rigged swimbait designed specifically to mimic the invasive round goby, a primary forage for smallmouth and largemouth bass in the Great Lakes and beyond. It is engineered as a hybrid between a swimbait and a structure jig, allowing it to "creep" and "glide" across rocky bottoms where traditional baits might get snagged.

Key Features:

• 10X Tough ElaZtech: Poured from Z-Man's proprietary superplastic, the Gobius is incredibly soft yet durable enough to withstand dozens of aggressive strikes.
• Internal Jig Harness: Features a "bottom-hugging" weight system that keeps the bait upright and enables a natural tail-up posture at rest, perfectly imitating a feeding goby.
• Snag-Resistant Design: Includes a specialized split dorsal fin brush guard that protects the hook point from structure while compressing easily to ensure a high hookset ratio.
• Subtle Swimming Action: A small, rounded paddle tail delivers a fluid, low-frequency vibration that mimics the quick-kick-and-glide movement of a live goby.

Performance Advantages:

• Round Goby Imitation: Highly realistic invasive species match
• Hybrid Design: Swimbait and structure jig combination
• Rocky Bottom Specialist: Creeps and glides without snagging
• Tail-Up Posture: Natural feeding goby imitation at rest
• High Hookset Ratio: Brush guard compresses easily
• Incredible Durability: 10X Tough ElaZtech withstands dozens of strikes
• Quick-Kick-and-Glide: Subtle swimming action mimics live goby

Ideal Applications:

• Great Lakes fishing
• Smallmouth bass fishing
• Largemouth bass fishing
• Rocky bottom fishing
• Structure fishing
• Round goby forage areas
• Any goby imitation application

Recommended Techniques:

• Creeping retrieve
• Gliding presentations
• Bottom-hugging retrieve
• Slow dragging
• Structure fishing

When you need a pre-rigged swimbait with 10X Tough ElaZtech durability, internal jig harness for bottom-hugging weight system and tail-up posture at rest, split dorsal fin brush guard for snag resistance and high hookset ratio, subtle swimming action with quick-kick-and-glide movement, and highly realistic round goby imitation for smallmouth and largemouth bass in the Great Lakes and rocky bottom structure, the Z-Man Gobius Swimbaits are the choice of serious Great Lakes and structure fishing anglers.

Note: 3-inch pre-rigged swimbait. 10X Tough ElaZtech material. Internal jig harness with bottom-hugging weight. Split dorsal fin brush guard. Tail-up posture at rest. Mimics invasive round goby. Perfect for Great Lakes and rocky bottoms.

The most unique offering is the Rapala Crush City Bronco Bug. The Bronco Bug offers a body with actions that most bass haven’t seen before. Double-sided ribs allow the angler to rig either side of bait to maximize usage. Hinged arms create unique dual actions. Forward-facing legs provide subtle, secondary action with the slightest movement.

Features:

• Dolphin-Like Swimming Action
• “Bronco Buck” Kick when Jigged
• Soft Ribbed Hook Slots on Both Sides Maximize the Life of the Bait and Protect Hook Point
• Smart Injection Technology™ Combines Custom Combinations of Color, Flake, Salt and Scent, that are Added Precisely Where Needed for the Perfect Presentation

The Rapala Crush City The Mayor Swimbait is the all-season, all-water soft swimbait built to crush big bass. Dependable, adaptable, and versatile enough to leave tied on all day, The Mayor handles nearly any situation — from clear-water finesse to heavy cover. Belly and top hook slots keep the bait rigged straight and conceal the hook point, while the paddle tail delivers instant, subtle kicking action even at the slowest retrieve speeds and in the coldest water. Built with Rapala’s Smart Injection Technology™, each bait combines custom color, flake, salt, and scent precisely where it matters most.

Features

- Paddle tail with subtle kicking action at any retrieve speed
- Belly and top hook slots for straight rigging and hook concealment
- Rigs on a swimbait jig head, belly-weighted swimbait hook, or as a trailer
- Effective in cold water and slow presentations
- Smart Injection Technology™ — custom color, flake, salt & scent placement
- Available in 2 sizes and 12 colors

Specifications

The Rapala Crush City Ned BLT is a finesse soft plastic built for bass anglers who know that sometimes less is more. Made from durable TPE material with maximized buoyancy, the Ned BLT floats naturally on a Ned rig jig head, standing upright in the strike zone to trigger bites when nothing else will. Its tapered, ribbed tail delivers subtle, lifelike action with the slightest movement — deadly in pressured or post-frontal conditions. Built with Rapala's Smart Injection Technology™, each bait combines custom color, flake, salt, and scent precisely where it matters most.

Features

- TPE construction — durable, floating plastic
- Maximized buoyancy for natural stand-up presentation
- Tapered, ribbed tail for subtle finesse action
- Stands up a 1/4 oz VMC® Ned Rig Jig or rigs as a drop-shot
- Smart Injection Technology™ — custom color, flake, salt & scent placement
- Available in 12 proven colors

Specifications

Enhance your lure's performance with Zappu Board Weights. Made from soft lead and designed with an adhesive backing, these oval-shaped weights can easily be added to any hard bait.

Increase casting distance and running depth, or achieve perfect suspension or sinking in different water temperatures. Available in multiple sizes for precise customization. A must-have for serious anglers.

Seaguar Gold Label Fluorocarbon Leader is not only thinner, it's even less visible underwater than all other fluorocarbon leaders.  You also get the advantage of more natural presentations and better catch-rates on finicky fish. Made with our exclusive double-structure process, we combine two custom Seaguar fluorocarbon resins to create a leader with smaller diameters yet with exceptional knot and tensile strength. It’s softer as well and cinches easily for fail-safe knots.

Features:

• 18% Thinner Diameter
  
• 17% Better Knot/Tensile Strength
  
• Extremely soft and supple and cinches easily for fail-safe knots
  
• Lowest Line Memory, making line management more user friendly
  
• 100% Fluorocarbon Leader
  
• Double Structure Fluoro
  
• Level Wind Technology
  
• Spool Length: 50 Yards
  

Premium Long-Range Jig Head for Distance Casting

The Owner Range Roller Jighead delivers premium long-range jig head performance designed for serious anglers who need maximum casting distance. Built with Owner's legendary sharp hook and aerodynamic roller design, this jig head provides exceptional casting range, natural rolling action, and proven effectiveness for targeting bass and other gamefish at long distances. The Range Roller represents Owner's commitment to creating the world's sharpest long-range jig heads.

Advanced Range Roller Design

• Aerodynamic Shape: Streamlined design maximizes casting distance
• Rolling Action: Unique shape creates natural rolling motion on retrieve
• Owner Sharp Hook: Legendary cutting point ensures instant penetration
• Long-Range Optimized: Designed specifically for distance casting applications
• Versatile Design: Works with various soft plastics and swimbaits

Premium Construction Features

• Legendary Sharpness: Owner's precision-ground hook provides instant penetration
• Streamlined Profile: Aerodynamic design cuts through air for maximum distance
• Quality Construction: Durable materials withstand repeated casting and use
• Balanced Design: Optimized weight distribution for accurate long casts
• Owner Quality: Japanese precision engineering and craftsmanship

Long-Range Fishing Applications

The Range Roller Jighead excels in long-range fishing applications. Perfect for covering water with long casts, targeting distant structure and cover, fishing open water for suspended bass, searching for active fish, or any situation where casting distance is critical. The aerodynamic shape allows maximum casting range while the rolling action creates natural movement that triggers strikes. Owner's legendary hook sharpness ensures instant penetration on long-distance hooksets while the streamlined design provides accurate casts to distant targets.

Key Features

Owner Quality

Owner has been creating the world's sharpest fishing hooks for serious anglers worldwide, and the Range Roller Jighead continues this tradition with legendary hook quality and innovative aerodynamic design. Every jig head is manufactured to exacting Japanese standards to ensure consistent performance. From weekend anglers to serious long-range specialists, the Range Roller delivers the casting distance and sharpness that demanding anglers require.

Experience the legendary hook sharpness that serious anglers trust. The Owner Range Roller Jighead isn't just a jig head—it's precision-engineered equipment built for long-range fishing success.

Cover more water with Owner Range Roller Jighead—where aerodynamic design meets legendary Owner sharpness.

Classic Versatile Spinnerbaits for All Conditions

The Warbaits Original Spinnerbaits deliver classic versatile performance designed for serious bass anglers who demand reliable all-around effectiveness. Built with proven design and quality components, these spinnerbaits provide exceptional versatility, consistent performance, and time-tested effectiveness for targeting bass in a wide variety of conditions. The Original Spinnerbaits represent Warbaits' commitment to creating quality versatile fishing lures.

Advanced Versatile Design

• Classic Configuration: Time-tested design provides reliable performance across multiple conditions
• Quality Blades: Premium blades create excellent flash and vibration
• Versatile Performance: Effective in clear, stained, and murky water conditions
• Balanced Design: Optimized weight distribution provides ideal action
• All-Around Effectiveness: Proven design works in various fishing situations

Premium Construction Features

• Quality Components: Premium blades, wire, and hooks ensure reliable performance
• Sharp Hooks: Quality hooks provide solid hooksets on strikes
• Durable Wire: Strong wire frame withstands aggressive strikes and cover
• Silicone Skirt: Quality skirt provides lifelike action and durability
• Proven Design: Time-tested configuration triggers strikes consistently

Versatile Bass Fishing Applications

The Warbaits Original excels across versatile bass fishing applications. Perfect for fishing around structure and cover, working grass and vegetation, targeting bass in various water clarities, slow rolling and burning retrieves, or any situation where versatile all-around performance is critical. The classic design and quality construction provide reliable performance whether you're fishing clear lakes, stained reservoirs, or murky ponds.

Key Features

Warbaits Quality

Warbaits has been creating quality fishing lures for serious bass anglers, and the Original Spinnerbaits continue this tradition with classic versatile design and premium construction. Every spinnerbait is manufactured to exacting standards to ensure consistent performance. From weekend anglers to serious tournament competitors, the Warbaits Original delivers the versatile performance that bass anglers demand.

Experience the classic versatile spinnerbait performance that serious bass anglers trust. The Warbaits Original isn't just a spinnerbait—it's a precision tool built for all-around fishing success.

Catch more bass in any condition with Warbaits Original—where classic design meets versatile performance.

Heavy-Duty Spinnerbaits for Power Fishing

The Warbaits HD Spinnerbaits deliver heavy-duty performance designed for serious bass anglers who demand maximum durability and power. Built with reinforced heavy-duty construction and premium components, these spinnerbaits provide exceptional strength, reliable performance, and proven effectiveness for targeting bass in heavy cover and demanding conditions. The HD Spinnerbaits represent Warbaits' commitment to creating quality heavy-duty fishing lures.

Advanced Heavy-Duty Construction

• Heavy-Duty Wire Frame: Reinforced wire construction withstands aggressive strikes and heavy cover
• Premium Blades: Quality blades provide maximum flash and vibration
• Reinforced Components: Heavy-duty construction ensures long-lasting performance
• Strong Hooks: Premium hooks handle big bass and tough conditions
• Power Fishing Design: Built specifically for heavy cover and power fishing techniques

Premium Construction Features

• Quality Materials: Premium components ensure reliable performance
• Sharp Hooks: Quality hooks provide solid hooksets on strikes
• Durable Wire: Heavy-duty wire frame withstands extreme fishing conditions
• Silicone Skirt: Quality skirt provides lifelike action and durability
• Proven Design: Time-tested configuration triggers strikes consistently

Heavy Cover Bass Fishing Applications

The Warbaits HD excels in heavy cover bass fishing applications. Perfect for fishing heavy vegetation and grass, working around wood and structure, power fishing in thick cover, targeting big bass in demanding conditions, or any situation where heavy-duty construction is critical. The reinforced wire frame and premium components provide the strength needed to handle aggressive strikes and pull bass from heavy cover while maintaining reliable performance.

Key Features

Warbaits Quality

Warbaits has been creating quality fishing lures for serious bass anglers, and the HD Spinnerbaits continue this tradition with heavy-duty construction and premium components. Every spinnerbait is manufactured to exacting standards to ensure consistent performance. From weekend anglers to serious tournament competitors, the Warbaits HD delivers the heavy-duty performance that power fishing anglers demand.

Experience the premium heavy-duty spinnerbait performance that serious bass anglers trust. The Warbaits HD isn't just a spinnerbait—it's a precision tool built for power fishing success.

Catch more bass in heavy cover with Warbaits HD—where heavy-duty construction meets power fishing performance.

The Nomad Design DTX Minnow 180 Heavy Duty Shallow FLT is the ultimate trolling minnow, capable of diving 10-12ft at 18+ knots. With patented features like the Autotune System and Metal Matrix Plate System, it offers maximum action and side-to-side body wiggle at all speeds. Perfect for high-speed or slow-speed fishing.

Crafted by decades of experience on the water, the Nomad Design DTX Minnow 180 Heavy Duty Shallow FLT lure is designed and tested in Australia for maximum toughness and durability. Its unique colors and highly effective shape and action make it a must-have for catching more fish.

Check out the Toit Fishing 7" Scissors, the must-have tool for all anglers' tackle boxes. Available in a 7", these scissors are carefully crafted from high-quality Japanese stainless steel for exceptional longevity and accuracy. Designed with functionality and safety in mind, Toit's Fishing Scissors feature a secure safety latch mechanism that keeps the blades locked when not in use, ensuring worry-free storage and transportation.

With a spring-loaded action for effortless cutting, you can experience unparalleled comfort and control with the ergonomic handle design of our Fishing Scissors. Whether you're snipping lines, trimming tags, or performing delicate tasks, these scissors offer a comfortable grip and precise handling, making them a versatile tool for any fishing activity.

From freshwater to saltwater fishing, our scissors are built to withstand the rigors of the task, delivering dependable performance trip after trip. Enhance your fishing experience with Toit Fishing Scissors and enjoy the convenience, durability, and precision you deserve.

High Level Braided Line Cutters are quickly becoming a favorite for braid, mono, and fluorocarbon fishing lines.  Many fishermen believe that any ordinary pair of scissors can handle cutting lines effectively, but this is often far from the truth.

Dealing with braided lines can be a source of frustration for many, as they tend to tangle and fray easily around each cut, especially in tight areas like knots and connections. However, the High Level Cutters eliminate these issues with its unmatched cutting ability. 

Designed with a serrated edge, these cutters can effortlessly slice through braided lines without fraying or causing tension on the line. No longer will you have to struggle with your old cutters mashing the braid multiple times before finally making a clean cut.

The High Level Cutters can achieve a precise and clean cut on the first try, without applying any tension on the line. With these specialized braided line cutters, you can easily create smooth connections to leaders, swivels, split rings, hooks, lures, and more.

The Battlestar XLS Weighted Swimbait Hooks are high-performance, weedless hooks designed for Texas rig surf fishing, particularly effective with 5" and 6" ribbed swimbaits like the Battlestar 5" Rib Bait. These hooks are favored for targeting species such as halibut, white sea bass, calico bass, and rockfish.

Key Features

• Extra-Long Shank (XLS) Design: Provides improved hooksets and increased landing ratios.

• VMC 5/0 Heavy-Duty Hook: Ensures durability and strength.

• Hydrodynamic and Aerodynamic Construction: Delivers maximum weedlessness and improved casting distance.

• Black Nickel Coating: Offers saltwater corrosion resistance.

• Spring Bait Keeper: Secures soft plastics firmly in place.

• Slow Sink Design: Ideal for a slow, steady retrieve with pops and pauses.

The most significant feature of the Battlestar 115 Saltwater Jerkbait is its slow-floating capability, allowing for a slower and more controlled retrieve and maneuvering over rough terrain. Similar in quality to the Lucky Craft, our tests have shown that the Battlestar and Lucky Craft 115 have the same casting distance and durability after extensive use.

The paint also chips at a similar rate. I put the Battlestar 115 to the test, pushing it through snags, colliding with rocks, and reeling in trophy fish. Even after many hours of use, the bait remains intact and continues to catch fish. It's a long-lasting and effective lure. 

• 115mm
• 3/4oz
• Dives 3-4'
• Super Long Casting
• Slow Floating 
• Rattling
• Realistic Pattern
• Micro Coated
• Now with Improved Body Strength!
• Now comes stock with Battlestar 2X Strong Hooks!

Introducing the Gamakatsu Offset Shank Extra Wide Gap (EWG) Nano Alpha Worm Hooks with advanced coating technology. These hooks boast 4X corrosion resistance thanks to Gamakatsu's innovative Nano Alpha Technology, ensuring they remain rust-free even in tough conditions. The ultra-smooth coating provides 2X better hook penetration for deeper hooksets, making it the perfect choice for Senkos or Pitchin' Brush Hogs, Sweet Beavers, or Texas/Carolina Rigging Worms. From its EWG design to Offset Shank, this hook maintains its simplicity and effectiveness, earning its reputation among anglers.

Choose from a range of sizes and pack quantities, and experience top-quality and high-performance fishing with Gamakatsu Offset Shank EWG Nano Alpha Worm Hooks.

The updated Gamakatsu Offset Shank Superline EWG Nano Alpha Worm Hooks feature a revolutionary new coating technology. Utilizing Gamkatsu's cutting-edge Nano Alpha Technology, these hooks have 4X corrosion resistance, ensuring they remain rust-free even in the toughest conditions. Along with this corrosion protection, the Nano Alpha Technology also provides a super smooth coating, resulting in 2X better hook penetration for deeper hooksets.

These Worm Hooks are highly regarded for their simplicity and effectiveness, and this hook carries on that reputation with its Offset Shank, EWG design, and Superline Composition. Perfect for situations requiring a quick descent and anti-snag setup, these hooks come in a variety of sizes and pack quantities. Upgrade your fishing experience with the quality and high-performing Gamakatsu Offset Shank Superline EWG Nano Alpha Worm Hooks.

The Gamakatsu Offset Shank RB Nano Alpha Worm Hooks offer a groundbreaking coating technology that elevates a traditional hook design. Using Gamakatsu's innovative Nano Alpha Technology, these hooks provide 4X corrosion resistance to prevent rust even in harsh conditions. Additionally, this technology offers an ultra-smooth coating, allowing for 2X better hook penetration and deeper hooksets.

The Offset Shank and Round Bend of these Worm Hooks are perfect for various fishing techniques, such as Carolina Rigging, and are available in multiple sizes and pack quantities. For anglers seeking top-quality and high-performing hooks, the Gamakatsu Offset Shank RB Nano Alpha Worm Hooks are a game-changer!

Premium Short Profile Jigs with Live Bait Action

The Major Craft JigPara Short Live Bait delivers premium short profile performance designed for anglers who demand realistic live bait action. Built with compact short design and lifelike swimming action, these jigs provide exceptional realism, natural presentation, and versatile performance for targeting a wide variety of species in both freshwater and saltwater applications. The JigPara Short Live Bait represents Major Craft's commitment to creating quality realistic jigging lures.

Advanced Short Live Bait Design

• Short Profile: Compact design mimics natural baitfish for realistic presentation
• Live Bait Action: Optimized design creates lifelike swimming and fluttering action
• Natural Movement: Short profile provides erratic action that triggers strikes
• Balanced Design: Carefully engineered weight distribution provides ideal action
• Versatile Weight Range: Available in multiple weights for various depths and conditions

Premium Construction Features

• Quality Materials: Durable construction withstands repeated use
• Realistic Finishes: Lifelike baitfish patterns and reflective finishes create fish-attracting flash
• Sharp Hooks: Quality single assist hook near head
• Corrosion Resistant: Built for both freshwater and saltwater use
• Proven Design: Time-tested short profile triggers strikes from aggressive fish

Versatile Live Bait Jigging Applications

The JigPara Short Live Bait excels across versatile jigging applications. Perfect for inshore saltwater species like speckled trout and redfish, freshwater bass and walleye with realistic presentations, vertical jigging for various species, casting to schooling fish, or any situation where live bait action is critical. The short profile and lifelike action provide natural baitfish presentation that triggers strikes from aggressive fish while the compact design allows effective jigging in various conditions.

Key Features

Major Craft Quality

Major Craft has been creating quality fishing products for serious anglers, and the JigPara Short Live Bait continues this tradition with realistic live bait design and quality construction. Every jig is manufactured to exacting standards to ensure consistent performance. From weekend anglers to serious fishing enthusiasts, the JigPara Short Live Bait delivers the realistic performance that anglers demand.

Experience the premium live bait jigging performance that serious anglers trust. The Major Craft JigPara Short Live Bait isn't just a jig—it's a precision tool built for realistic fishing success.

Catch more fish with Major Craft JigPara Short Live Bait—where short profile meets live bait action.

Premium Micro Spinning Jigs for Casting Performance

The Major Craft JigPara Spin Micro delivers premium micro spinning performance designed for serious casting anglers. Built with optimized spinning design and compact micro size, these jigs provide exceptional casting distance, natural action, and versatile performance for targeting a wide variety of species in both freshwater and saltwater applications. The JigPara Spin Micro represents Major Craft's commitment to creating quality micro spinning jigging lures.

Advanced Micro Spinning Design

• Spinning-Optimized: Designed specifically for spinning tackle and casting presentations
• Micro Size: Compact profile perfect for finesse presentations and pressured fish
• Aerodynamic Design: Optimized shape provides excellent casting distance despite small size
• Natural Action: Spinning design creates enticing swimming and fluttering action
• Versatile Weight Range: Available in multiple weights for various depths and conditions

Premium Construction Features

• Quality Materials: Durable construction withstands repeated use and casting
• Attractive Finishes: Realistic patterns and reflective finishes create fish-attracting flash
• Sharp Hooks: Quality hooks ensure solid hooksets on strikes
• Corrosion Resistant: Built for both freshwater and saltwater use
• Proven Design: Time-tested spinning profile triggers strikes consistently

Versatile Micro Spinning Applications

The JigPara Spin Micro excels across versatile micro spinning applications. Perfect for inshore saltwater species like speckled trout and redfish, freshwater bass and walleye with casting presentations, panfish and crappie with spinning tackle, casting to schooling fish, or any situation where micro spinning jigs are effective. The aerodynamic design allows long casts to reach distant targets while the natural action triggers strikes from finicky fish.

Key Features

Major Craft Quality

Major Craft has been creating quality fishing products for serious anglers, and the JigPara Spin Micro continues this tradition with optimized spinning design and quality construction. Every jig is manufactured to exacting standards to ensure consistent performance. From weekend anglers to serious finesse specialists, the JigPara Spin Micro delivers the casting performance that micro spinning anglers demand.

Experience the premium micro spinning performance that casting anglers trust. The Major Craft JigPara Spin Micro isn't just a jig—it's a precision tool built for spinning tackle success.

Cast farther with Major Craft JigPara Spin Micro—where spinning design meets micro performance.

The Major Craft JigPara Vertical Long Slow is a expertly designed hybrid jig with an asymmetrical profile for both speed and slow jigging. It excels in middle to deep water columns, boasting a unique shape for fast descent and minimal resistance. Beginner-friendly for deep sea jigging, targeting tilefish, snapper, grouper, and more. The center of gravity is strategically placed towards the front, allowing for effortless jerking and maintaining a stable position. On slack line, it flutters horizontally like a wounded baitfish, irresistible to predators. Pair with the Giant Killing Long Fall rod for optimal jigging performance.

Weight and length of Jig (grams, inches)

250g- 8"

300g- 9"

400g- 10"

500g-10 1/2"