Freshwater Soft Baits

The Hookup Baits HUB Bullet Jigs feature the smaller profile of the Large Hookup Baits with the weight of the Big Game Hookup Baits. Perfect for when the fish are only biting smaller profile baits on long casts!

There are many ways to fish the hookup bait but casting it out and letting it fall on a tight line will pendulum it down in an arc.  This can be very effective since it allows the bait to swim as it falls.  This is effective when fish are suspended in the column and not on the top or bottom.

If fish are on the bottom, we like to let it sink to the bottom and pop it off the bottom and then allowing it to sink back down.  Continue this retrieve all the way back to the boat or shore.

If they are in the upper part of the column, cast and start retrieving soon after the lure hits the surface.  Most of the time a slow and steady retrieve works best but you can also burn it on the surface for very active surface feeding fish.

Tie a Hookup Bait on and see what method works best for you.  The bottom line is these baits get bit on salt and fresh water fish.

•  4" Body 
• 1oz and 1.5oz
• 2 Per Pack

Hookup Baits Large Jigs have to be one of the most popular sizes Hookup Baits produces, the 5/8oz Red Crab and Mint are known as the "White Seabass Special"

There are many ways to fish the hookup bait but casting it out and letting it fall on a tight line will pendulum it down in an arc.  This can be very effective since it allows the bait to swim as it falls.  This is effective when fish are suspended in the column and not on the top or bottom.

If fish are on the bottom, we like to let it sink to the bottom and pop it off the bottom and then allowing it to sink back down.  Continue this retrieve all the way back to the boat or shore.

If they are in the upper part of the column, cast and start retrieving soon after the lure hits the surface.  Most of the time a slow and steady retrieve works best but you can also burn it on the surface for very active surface feeding fish.

Tie a Hookup Bait on and see what method works best for you.  The bottom line is these baits get bit on salt and fresh water fish.

• 4"
• 3/8oz and 5/8oz 
• 2 Per Pack

Hookup Baits Medium Jigs are a 3" tube jig pre-rigged with a 1/8oz or 1/4oz jighead in a pack of three. The Hookup Baits have been proven to catch the hard to catch bass and trouts in the lake all the way to the SoCal finicky Bluefin on micro-bait.

There are many ways to fish the hookup bait but casting it out and letting it fall on a tight line will pendulum it down in an arc.  This can be very effective since it allows the bait to swim as it falls.  This is effective when fish are suspended in the column and not on the top or bottom.

If fish are on the bottom, we like to let it sink to the bottom and pop it off the bottom and then allowing it to sink back down.  Continue this retrieve all the way back to the boat or shore.

If they are in the upper part of the column, cast and start retrieving soon after the lure hits the surface.  Most of the time a slow and steady retrieve works best but you can also burn it on the surface for very active surface feeding fish.

Tie a Hookup Bait on and see what method works best for you.  The bottom line is these baits get bit on salt and fresh water fish.

• 3"
• 1/8oz and 1/4oz
• 3 Per Pack

Hookup Baits Small Jig gives a whole new meaning to a "Mini Jig", these have an action like now other.  With a spiral action on the fall and an erratic dart action with a pop of the rod tip. Great to fool any stocker trout and subtle enough to entices the big natural browns.

There are many ways to fish the hookup bait but casting it out and letting it fall on a tight line will pendulum it down in an arc.  This can be very effective since it allows the bait to swim as it falls.  This is effective when fish are suspended in the column and not on the top or bottom.

If fish are on the bottom, we like to let it sink to the bottom and pop it off the bottom and then allowing it to sink back down.  Continue this retrieve all the way back to the boat or shore.

If they are in the upper part of the column, cast and start retrieving soon after the lure hits the surface.  Most of the time a slow and steady retrieve works best but you can also burn it on the surface for very active surface feeding fish.

Tie a Hookup Bait on and see what method works best for you.  The bottom line is these baits get bit on salt and fresh water fish. 

There is no scent on this size Hookup Bait.

• 2"
• 1/32oz and 1/16oz
• 3 Per Pack

Strike King’s® Perfect Plastics are the BEST soft plastic lures on the market due to their exclusive blend of ingredients which make them the softest, saltest plastics ever! They also feature Strike King’s® exclusive Coffee Scent technology which helps mask human scent and oils and attracts fish to bite.

The KVD Rodent will search them out in heavy cover.

The Strike King Rage Tail Rage Chunk is a versatile and highly effective soft plastic trailer that is a must-have for anglers looking to enhance their jig presentations. Designed with the iconic Rage Tail technology, this chunky trailer delivers maximum action and irresistible vibrations, making it an ideal choice for attracting bass in a variety of conditions.

Its bulkier body and flappy, kicking appendages create a natural, lifelike action in the water, mimicking the movement of a fleeing prey item. Whether you're flipping, pitching, or using it as a trailer for your jigs, the Rage Chunk provides incredible bulk and stability, allowing for a smooth and consistent presentation that draws fish in from a distance.

Built with Strike King’s exclusive Rage Tail technology, the Rage Chunk ensures that the bait moves with a unique, erratic action that drives fish wild. Made from durable, yet supple soft plastic, this trailer is built to withstand the toughest bites and conditions, ensuring that it stays intact through multiple catches.

Available in a variety of colors that mimic natural forage, the Strike King Rage Tail Rage Chunk is perfect for both clear and murky waters, offering versatility for various fishing techniques and species. Whether you're targeting largemouth bass, smallmouth bass, or other predatory fish, this trailer is sure to give you the edge you need to increase your catch rate.

Strike King’s Coffee Tubes are scented with real coffee bean granules and coffee bean oil. This natural organic scent is incredibly attractive to fish. It causes them to hold onto the tube longer and masks human and plastic scents. Coffee granules give the tube a more natural earth tone tint that mimics the appearance of a bass’ favorite prey. They are salt impregnated too. As a result these Coffee Tubes will help you catch more fish!

The Strike King KVD Perfect Plastics Dream Shot is a high-performance finesse bait designed for precision casting and incredible fish-catching action. Crafted from the exclusive KVD Perfect Plastics formula, this soft plastic worm offers unmatched durability and lifelike movement that draws fish in even under tough conditions. Its unique, slim design and segmented body make it ideal for drop-shot, wacky rigging, or finesse techniques, delivering a subtle yet enticing presentation.

The Dream Shot features an irresistible tail action that creates subtle vibrations in the water, making it perfect for targeting bass and other predatory species. Whether you're fishing in clear or murky waters, its natural colors and realistic texture make it a go-to choice for anglers who want to maximize their catch rate.

Engineered with a blend of buoyancy and flexibility, the Strike King KVD Dream Shot excels in both shallow and deep water, offering versatility for various fishing environments. With the added advantage of being part of the KVD Perfect Plastics line, anglers can expect long-lasting performance without the risk of the bait tearing apart during intense use.

Perfect for both novice and experienced anglers, the Dream Shot is a must-have addition to your tackle box.

A very versatile bait that can be used as a drop shot bait, carolina rigged, or with a jig head similar to a fluke, the Reaction Innovations Shiver Shot is very effective. The durable yet supple plastic allows the tail to have an enticing action with the smallest flick of the rod tip. Take your fishing game to the next level with the Reaction Innovations Shiver Shot.

This versatile bait can be used in a variety of ways - on a drop shot, carolina rigged, or with a jig head similar to a fluke - making it the ultimate weapon for any angler. The durable yet supple plastic adds an enticing action to the bait, so you can reel in the big ones with just a flick of your wrist. Don't settle for ordinary bait, get the Shiver Shot and see the difference for yourself!

3.65"

9 Per Pack

The Megabass Hazedong Shad generates an enticing tail action that will have bass choking it deep into their throats. The Megabass Hazedong Shad features an super thin paddle tail that creates a vortex through the water with a tight back and forth motion. Large bubble eyes also provide an added element of realism for those weary bass.

Molded from Megabass’ exclusive Vios Mineral Plastic, the Megabass Hazedong Shad is extremely durable and can withstand repeated beatings from the biggest bass. Designed with a built-in hook pocket on the belly, the Megabass Hazedong Shad delivers an excellent hookup ratio whether it’s rigged on a jighead, weightless, or on a drop shot. 

3" (8cm) Qty 8 Per Pack

4.2" (11 cm) Qty 5 Per Pack

Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD™, the upsized Z-Man Big TRD Worms draws even more attention to help trigger even bigger bites. Designed to mate with the new Power Finesse ShroomZ jigheads, the pairing offers anglers an incredibly versatile finesse fishing package that delivers unmatched durability, buoyancy, action, and fish-catching results!