Freshwater Bass Lures

The Reaction Innovations Little Dipper 3.5" is a compact paddle tail swimbait built around a thumping tail action that produces a tight, rhythmic thump on the retrieve — effective as a standalone swimbait on a jig head or weighted hook, and equally effective as a trailer on a swim jig, chatterbait, or umbrella rig. The 3.5" profile matches smaller baitfish and is ideal for finesse and pressured conditions where a larger swimbait profile gets ignored. 9 per pack in 6 colors.

Key Features

• Thumping Paddle Tail — Tight Rhythmic Action — The paddle tail produces a tight, thumping action on the retrieve that creates vibration and water displacement; the tail thumps rhythmically at a wide range of retrieve speeds, from a slow roll near the bottom to a faster mid-water retrieve; the tight thump is most effective for triggering reaction strikes from bass that are actively feeding on baitfish.
• 3.5" Compact Profile — Finesse & Pressured Conditions — The 3.5" size matches smaller shad, shiners, and baitfish profiles and is most effective when bass are keying on smaller forage or when a larger swimbait profile is getting ignored; compact enough for light jig heads (1/8–3/16 oz) and finesse swim jig applications.
• Versatile Trailer & Standalone Applications — Effective as a standalone swimbait on a jig head or weighted hook, and as a trailer on a swim jig, chatterbait, or umbrella rig; the paddle tail adds action to any moving bait application.
• 9 Per Pack — 6 Colors — Nine baits per pack across 6 colors spanning shad, bream, and natural baitfish patterns.

Color Selection Guide

Best For

• Swim Jig Trailer — Primary Application — Thread the Little Dipper on the back of a swim jig for a full-profile baitfish presentation; the paddle tail adds a thumping action to the swim jig on the retrieve that complements the jig’s skirt movement; most effective on a steady retrieve through grass edges, laydowns, and open water.
• Chatterbait Trailer — Thread on the back of a chatterbait for a swimbait trailer that adds profile and paddle tail action to the blade’s vibration; the combination of the chatterbait’s blade thump and the Little Dipper’s paddle tail creates a highly effective baitfish presentation for reaction strikes.
• Umbrella Rig — Use as one of the trailer baits on an umbrella rig for a multi-bait schooling baitfish presentation; the 3.5" size is ideal for umbrella rig applications where a compact profile is needed.
• Standalone Swimbait — Jig Head — Thread on a 1/8–3/16 oz jig head and swim steadily for a compact baitfish imitation; most effective when bass are actively feeding on smaller baitfish near the surface or along grass edges; vary the retrieve speed to find the cadence that triggers strikes.

The Yamamoto 5" Pro Senko is a soft plastic finesse worm built for shaky-head presentations. Its slender body, tapered tail, and redesigned head give anglers a Senko-family option for working a jig along the bottom. Each pack contains 10 baits in your selected color.

Why choose the Pro Senko?

• A head designed for rigging: The reshaped head accommodates shaky jigs and screw-in bullet sinkers.
• Slender profile with a tapered tail: Designed for a shaking presentation when you want subtle worm movement.
• Finesse application: A practical choice for slowly working bottom structure for bass with a jighead matched to your conditions.

Specifications

Choose your color and setup

For a starting color, consider Watermelon with Black Flake in clear water or Green Pumpkin with Black Flake when you want a darker, natural profile. The Watermelon Black and Red Flake and Green Pumpkin Large Green and Purple Flake options add contrasting flecks. Treat color as an adjustment to local forage and visibility, rather than a guarantee of more bites.

Choose a shaky head that fits the worm's head and leaves enough hook gap for the plastic to clear on the hookset. Use the lightest head you can comfortably keep in contact with the bottom; depth, wind, current, and line diameter all affect that choice. For the familiar original stickbait profile, compare the Yamamoto 5" Senko Worm.

3 Tackle Express Tips

1. Rig it straight before you cast. Line up the hook exit point against the worm before threading it. A bunched or crooked body can change how the bait moves and make it harder to fish cleanly.
2. Shake in place, then pause. Once your jig reaches bottom, try small rod-tip movements followed by a pause. If each movement pulls the bait several feet, reduce your rod motion to work a smaller area.
3. Check the head after a bite. If the plastic splits or slides down the keeper, re-rig or replace it. A secure head helps keep the worm aligned through the next presentation.

Frequently asked questions

How is the Pro Senko different from the original Senko?

The Pro Senko uses a thinner construction, tapered tail, and redesigned head for shaky-worm presentations. Choose it when rigging and working a shaky head is your main goal.

How many worms come in a pack?

This 5-inch Pro Senko comes with 10 soft baits in the selected color.

Which jighead weight should I use?

There is no single weight for every situation. Start light enough to present the worm slowly, then increase weight if wind, depth, or current prevents you from maintaining bottom contact.

Does the package include hooks or sinkers?

No. Add a suitable hook or shaky head and any weight your rig requires. Match the hook and keeper to the bait rather than choosing by hook-size label alone.

Why Buy the Yamamoto Shad Shape Swimmer?

The Yamamoto Shad Shape Swimmer is a finesse swimbait built for anglers who demand lifelike action at every retrieve speed. Its slim, ribbed body and dynamic paddle tail produce an ultra-natural swimming motion that triggers strikes from even the wariest bass — whether you're swimming it on a swimbait head, hovering it on a drop shot, or working it on a hover rig. Available in 3.2", 3.7", and 4.2" sizes across 17 proven colors. 8 per pack.

Main Use & Benefit

A slim-profile paddle tail finesse swimbait designed for natural swimming action on swimbait heads, drop shots, and hover rigs — effective for largemouth, smallmouth, and spotted bass in clear to lightly stained water across a wide range of depths and presentations.

Problem It Solves

Bulky swimbaits and standard soft plastics don't produce the subtle, lifelike swimming action that triggers finicky bass in clear water and pressured fisheries. The Shad Shape Swimmer's slim ribbed body and paddle tail create a natural baitfish action at any retrieve speed — slow enough to hover in place on a drop shot, fast enough to swim convincingly on a swimbait head.

Advantages

• ✅ Slim ribbed body + dynamic paddle tail — ultra-natural swimming action at any speed
• ✅ Three sizes (3.2", 3.7", 4.2") to match the hatch at any depth or forage size
• ✅ 17 color options — natural forage shades to high-vis reaction colors
• ✅ Versatile — swimbait head, drop shot, hover rig, underspin, and FFS presentations
• ✅ Yamamoto premium soft plastic formula — lifelike action, durable material
• ✅ 8 per pack — excellent value
• ⚠️ Finesse swimbait — not designed for power fishing or heavy cover applications

When to Choose It

Reach for the Shad Shape Swimmer when bass are keying on baitfish in open water, when finesse presentations outperform reaction baits, or when you need a swimbait that produces natural action at slow retrieve speeds. It's equally effective on forward-facing sonar, traditional drop shot, and hover rig setups in clear to lightly stained water.

Best Fishing Techniques

• Swimbait Head — thread onto a 1/8–3/8 oz swimbait head and swim at a slow, steady retrieve; the paddle tail kicks naturally at any speed
• Drop Shot — nose-hook on a #1 or #2 hook, 12–24" above the weight; swim or shake for a horizontal baitfish presentation on FFS or traditional setups
• Hover Rig / Neko Rig — nail weight in the nose for a head-down hover presentation; the paddle tail flutters naturally on the pause
• Underspin — thread onto a light underspin for added flash and vibration through open water and over structure
• Wacky Rig — hook through the body for a fluttering fall around docks and laydowns

Best Conditions

• Clear to lightly stained water where natural action is most visible
• Open water and mid-depth structure (10–30ft) on swimbait heads and drop shots
• Forward-facing sonar presentations targeting suspended and structure-oriented fish
• Post-frontal and slow-bite conditions when finesse is the only answer
• Spring and fall when bass are actively chasing baitfish schools

Best For

Key Features

• Slim ribbed body — natural baitfish profile with built-in action at any retrieve speed
• Dynamic paddle tail — produces ultra-natural swimming motion that triggers strikes
• Three sizes: 3.2", 3.7", 4.2" — match the hatch at any depth or forage size
• 17 color options — natural forage shades to high-vis reaction colors
• Yamamoto premium soft plastic formula — lifelike action, durable, natural feel
• 8 per pack

Models & Specs

Colors: Sexy Shad, SmallMouth Magic, Pearl White, Natural Shad, Rainbow Shad, Pro Blue, Stealth Blue Glimmer, Stealth Ice Out, Stealth Purple Shimmer, Sight Flash, Stealth Chart Purple, Tennessee Shad, Green Gizzard, Electric Shad, Green Pumpkin Black Flake, Houdini Too, Stealth Pinkasagi

Water Type: Freshwater | Target Species: Bass

Tackle Express Tips

1. Size to the forage — Start with the 3.2" in clear water and when bass are keying on small shad. Move to the 3.7" as your all-around size, and use the 4.2" when bass are actively feeding on larger baitfish or you need more profile visibility on FFS.
2. Match the water clarity — Natural Shad, Sexy Shad, and Tennessee Shad are your best natural forage matches in clear water. Switch to Electric Shad, Sight Flash, or Stealth Chart Purple in stained water or low light for a reaction color.
3. Slow down on the swimbait head — The Shad Shape Swimmer's paddle tail produces its best action at a slow, steady retrieve. Resist the urge to speed up — a slow, deliberate swim just above the bottom or through the strike zone is where most bites happen.

FAQ

Q: What's the difference between the 3.2", 3.7", and 4.2" sizes?
A: The 3.2" is your finesse and clear-water option — best for pressured fish and when bass are keying on small shad. The 3.7" is the all-around size for most situations. The 4.2" is your big-water and active-feeding option when bass are chasing larger baitfish or you need more profile on FFS.

Q: What swimbait head weight works best with the Shad Shape Swimmer?
A: For the 3.2" and 3.7", 1/8 to 3/16 oz swimbait heads work well in shallow to mid-depth water. For the 4.2" or deeper presentations, 1/4 to 3/8 oz gives you better depth control and a more natural fall rate.

Q: Can I use the Shad Shape Swimmer on forward-facing sonar?
A: Absolutely — the slim profile and natural paddle tail action make it an excellent FFS bait. Rig it on a drop shot or swimbait head and watch how fish react to it on screen. The 3.2" is particularly effective for FFS presentations targeting suspended fish in clear water.

Why Buy the Yamamoto 2.5" Yamatanuki?

Hot on the heels of one of the most popular baits of 2023, the Yamamoto 2.5" Yamatanuki brings the proven power-finesse action of the 3.5" big brother into a smaller, more compact package that fish simply can't resist. At 1/4 oz, it falls with the same tantalizing sway and shimmy, fits light line and finesse setups, and opens up a whole new range of applications in clear water, smallmouth, spotted bass, and pressured fisheries. Proudly made in the USA. 8 per pack.

Main Use & Benefit

A 2.5-inch, 1/4 oz compact power-finesse bait designed for clear water, smallmouth, spotted bass, and finesse scenarios — its tantalizing sway and shimmy on the fall triggers strikes on weightless, jig head, drop shot, and finesse flipping presentations where the larger 3.5" is too big.

Problem It Solves

The 3.5" Yamatanuki is a proven tournament bait, but its larger profile can be too much for ultra-clear water, finicky smallmouth, and spotted bass that key on smaller forage. The 2.5" Yamatanuki delivers the same irresistible sway and shimmy in a compact package that can be fished on light line, skipped under docks, and presented in situations where downsizing is the only answer.

Advantages

• ✅ Same tantalizing sway and shimmy as the 3.5" Yamatanuki — in a compact 2.5" package
• ✅ 1/4 oz natural weight — casts well on light line without added weight
• ✅ Versatile — weightless, jig head, drop shot, finesse flipping, skip presentations
• ✅ Ideal for clear water, smallmouth, spotted bass, and finesse scenarios
• ✅ Proudly made in the USA — consistent, top-quality Yamamoto soft plastic
• ✅ 8 proven color options
• ✅ 8 per pack at $5.99
• ⚠️ Compact 2.5" profile — for larger forage or heavier cover, consider the 3.5" Yamatanuki

When to Choose It

Reach for the 2.5" Yamatanuki when bass are keying on smaller forage in clear water, when the 3.5" is getting short-strikes or ignored, or when you need a compact power-finesse bait that can be skipped, pitched, and fished on light line. It's the go-to for smallmouth and spotted bass in clear lakes and rivers, and for largemouth in heavily pressured clear-water fisheries.

Best Fishing Techniques

• Weightless — rig on a 1/0–2/0 EWG hook and let the 1/4 oz body fall naturally; the sway and shimmy on the fall is the primary trigger; cast, pitch, or skip under docks and laydowns
• Jig Head — thread onto a 3/16–1/4 oz round or football jig head for a swimming or hopping presentation; the compact body produces action at any retrieve speed
• Drop Shot — nose-hook on a #1 or #2 hook, 12–18" above the weight; the compact profile hovers naturally in the strike zone for finicky suspended fish
• Finesse Flipping — Texas-rig on a 1/0–2/0 EWG and flip into sparse cover, docks, and laydowns; the compact size is perfect for skipping into tight spots
• Ned Rig — thread onto a 3/16 oz Ned head for a stand-up presentation on hard bottom; the body quivers naturally on the pause

Best Conditions

• Clear water (visibility 2ft+) where a compact, natural profile is most effective
• Smallmouth and spotted bass fisheries where smaller forage is the key
• Post-frontal high pressure and slow-bite days
• Docks, laydowns, and sparse cover where skipping is required
• Year-round — especially effective in spring (pre-spawn) and fall

Best For

Key Features

• 2.5" compact profile — smaller version of the proven 3.5" Yamatanuki
• 1/4 oz natural weight — casts well on light line without added weight
• Tantalizing sway and shimmy — same irresistible fall action as the 3.5"
• Versatile rigging — weightless, jig head, drop shot, finesse flipping, Ned rig
• Made in the USA — consistent, top-quality Yamamoto soft plastic
• 8 proven color options
• 8 per pack

Models & Specs

Size: 2.5" | Weight: 1/4 oz | Count: 8 per pack | Made in the USA | Water Type: Freshwater

Tackle Express Tips

1. Skip it on light line — The 2.5" Yamatanuki's 1/4 oz weight makes it one of the easiest power-finesse baits to skip under docks and overhanging cover on 10–12 lb fluorocarbon. Rig it weightless on a 1/0 EWG and practice the sidearm skip cast — it slides under cover that most baits can't reach.
2. Green Pumpkin w/ Black Flake for clear water — Green Pumpkin w/ Black Flake (#297) is your go-to in clear water where a natural bottom-matching color is critical. Switch to Mimizu in stained water or when bass are keying on worm-colored forage, and use Baby Bass when smallmouth are targeting juvenile bass.
3. Let it fall on slack line — The Yamatanuki's sway and shimmy is most pronounced on a semi-slack line fall. After the cast, close the bail and let the bait fall on a slightly bowed line — don't pull it tight. Most strikes happen on the fall, so watch your line for any twitch or jump.

FAQ

Q: What's the difference between the 2.5" and 3.5" Yamatanuki?
A: The 2.5" is the compact, finesse-oriented version — ideal for clear water, smallmouth, spotted bass, and situations where a smaller profile gets more bites. The 3.5" has more bulk and presence for largemouth in heavier cover and stained water. Both deliver the same tantalizing sway and shimmy on the fall; choose based on forage size and water clarity.

Q: What hook size works best for the 2.5" Yamatanuki weightless?
A: A 1/0 or 2/0 EWG hook works best for weightless presentations. Use a 1/0 for a more compact, subtle profile in ultra-clear water and for skipping, and a 2/0 when you need better hook gap coverage for larger fish.

Q: How many come in a pack?
A: 8 per pack.

The Keitech Tungsten Guard Spin Jig is the king of finesse jigs. The tungsten compound teardrop head paired with a 5-strand fiber weed guard allows the angler to fish a variety of cover with remarkable efficiency — highly snag-resistant and weedless, yet with the compact profile and sensitivity of a finesse presentation. Excels on bedding fish and in tough conditions like cold fronts or heavy fishing pressure.

Key Features

• Tungsten compound head — 30% smaller and harder than lead
• Small teardrop design — penetrates cover, extremely weedless
• SR-40 silicone skirt — ultra-fine cut, ultra-soft, 80 strands
• 5-strand weed guard — hand glued
• #2 Katsuichi hook
• Available weights: 5/32oz and 1/8oz
• 8 color/weight combinations — Green Pumpkin, Dark Green Pumpkin, Black and Blue, Brown Purple (both weights)

The Keitech Easy Shiner 5" is the largest size in the Easy Shiner lineup, built for matching bigger forage and targeting larger bass. It features a slim profile and exceptional realism, with a super-soft composition that allows the boot tail to deliver an incredible kicking action on the retrieve. Its streamlined design makes it highly effective around vegetation, and the squid scent load adds fish attraction on every cast. Excels rigged behind a darter head or used as a swim jig trailer.

Key Features

• 5 per pack
• Boot tail design — strong kicking action at any retrieve speed
• Slim profile — works effectively around vegetation
• Squid scent infused
• Recommended techniques: darter head, swim jig trailer
• 6 colors available — Pro Blue Red Pearl, Sight Flash, Bluegill Flash, Sexy Shad, Electric Shad, Clear Lake Hitch

The Z-Man Scented Jerk ShadZ 5" is a premium soft jerkbait engineered from Z-Man's legendary 10X ElaZtech material and infused with a built-in scent formula that keeps fish holding on longer. At 5 inches, this bait delivers a wide, gliding action on the pause that mimics a dying shad — irresistible to bass, redfish, speckled trout, and more. Each pack includes 5 baits, giving you serious value without sacrificing quality.

Whether you're working shallow flats, grass edges, or open water, the Scented Jerk ShadZ excels on a weightless Texas rig, wacky rig, or light jighead. Its buoyant ElaZtech construction keeps it riding high in the water column, while the forked tail kicks and quivers on every twitch. Fish it slow, fish it fast — it produces either way.

Key Features

• Built-in scent infusion — fish hold on longer for better hookup ratios
• 10X ElaZtech construction — buoyant, ultra-durable, outlasts conventional soft plastics
• 5" profile with wide-glide action — deadly on the pause and the fall
• Forked tail delivers lifelike quiver on every twitch and retrieve
• Versatile rig options — weightless Texas, wacky, or light jighead
• Effective in freshwater and saltwater
• 5 baits per pack — premium value

Specifications

Why Buy the Yamamoto 5" Double Tail Hula Grub?

Few soft plastics have the tournament pedigree of the Yamamoto Double Tail Hula Grub. This 5-inch workhorse combines a Senko-style body, a pulsating skirt, and twin curly tails that thump and kick on every hop — mimicking crawfish, baitfish, and insects with a multi-action profile that triggers bass year-round. Salt-infused for natural feel and bite-holding power, it's a proven big-fish bait that belongs in every serious angler's box. 10 per pack.

Main Use & Benefit

A versatile 5-inch multi-action soft plastic grub designed to trigger strikes from largemouth, smallmouth, and spotted bass through a combination of body shimmy, skirt flutter, and twin curly tail kick — effective from shallow flats to deep offshore structure year-round.

Problem It Solves

Single-action baits only trigger fish one way. The Double Tail Hula Grub's three-part action — body wiggle, skirt pulse, and tail thump — creates a complex, lifelike profile that triggers reaction strikes and feeding responses simultaneously, making it effective across a wider range of conditions and retrieve styles than a standard grub or creature bait.

Advantages

• ✅ Three-part action: body shimmy + skirt flutter + twin tail kick
• ✅ Salt-infused formula — natural feel, controlled sink rate, fish hold on longer
• ✅ Extremely versatile — Carolina, Texas, shakey head, Ned, football jig, and trailer applications
• ✅ Proven tournament bait with decades of big-fish history
• ✅ 10 per pack — excellent value at $7.35
• ✅ 15 proven color patterns across all water clarities
• ⚠️ 5" profile is best for largemouth and bigger fish — downsize to the 4" or 2.5" for finesse or smallmouth applications

When to Choose It

Reach for the 5" Double Tail Hula Grub when you're fishing offshore structure, deep Carolina rigs, football jig trailers, or any situation where a bulkier, multi-action profile outperforms finesse baits. It's equally effective in shallow grass and around cover on a Texas rig. A year-round producer that shines in both clear and stained water.

Best Fishing Techniques

• Carolina Rig — the classic application; drag slowly across bottom transitions, points, and humps for maximum skirt and tail action
• Texas Rig — weedless presentation through grass, brush, and laydowns; hop and drag for crawfish imitation
• Football Jig Trailer — thread onto a football jig for a bulkier, more aggressive profile on hard bottom and rock
• Shakey Head / Ned Rig — stand-up presentation on hard bottom; subtle tail action on the shake triggers finicky fish
• Swimming / Swim Jig Trailer — trim the tails slightly and swim it as a trailer for a baitfish profile through open water and grass

Best Conditions

• Clear to stained water across all seasons
• Offshore structure: points, humps, ledges, and rock piles (15–40ft)
• Shallow grass and laydown cover on a Texas rig
• Post-spawn and summer when bass push to deeper structure
• Fall feeding patterns when bass are chasing baitfish

Best For

Key Features

• 5-inch multi-action profile — Senko-style body + pulsating skirt + twin curly tails
• Salt-infused Yamamoto formula — natural feel, controlled sink rate, fish hold on longer
• Versatile rigging — Carolina, Texas, football jig, shakey head, Ned, and swim jig trailer
• Durable soft plastic — resists tearing through multiple fish and casts
• 15 proven color patterns — matched to crawfish, baitfish, and forage across all water clarities
• 10 per pack

Models & Specs

Size: 5" | Count: 10 per pack | Water Type: Freshwater

Tackle Express Tips

1. Match the bottom — Green Pumpkin (#297, #301) and Cinnamon (#176, #221) are your best crawfish-imitating colors on natural bottom. Switch to Watermelon or Natural Shad when bass are keying on baitfish.
2. Trim for a trailer — Cut the tails shorter when using as a football jig or swim jig trailer to reduce drag and tune the action to the retrieve speed you need.
3. Slow down on the drag — On a Carolina rig, most strikes happen on the pause after a drag. Let the bait sit for 3–5 seconds before moving — the skirt and tails settle naturally and trigger reaction bites.

FAQ

Q: What's the difference between the 5", 4", and 2.5" Double Tail Hula Grub?
A: The 5" is your big-fish, offshore, and power-fishing option — best for largemouth on Carolina rigs and football jigs. The 4" is a great all-around size for both largemouth and smallmouth. The 2.5" is a finesse option for pressured fish, drop shots, and light jig heads.

Q: Can I use the Double Tail Hula Grub for smallmouth bass?
A: Yes — the 5" works well on smallmouth on Carolina rigs and football jigs over rock and gravel. For finesse smallmouth applications, consider the 4" or 2.5" size for a more subtle presentation.

Q: What jig head weight works best with the 5" Hula Grub?
A: For shakey head and Ned-style presentations, 3/16 to 1/4 oz works well in shallow to mid-depth water. For football jig applications in deeper water (20–40ft), 3/4 to 1 oz football heads are standard.

The Rapala Crush City Cleanup Craw was designed by pro angler Jacob Wheeler as his ultimate craw bait — and at 3.5", it’s the perfect bass snack. Tight-kicking claws generate reaction-triggering action on the fall and during the retrieve, while forward-facing legs add subtle secondary movement with the slightest twitch. Soft ribbed hook slots on the back let you rig either side of the bait to maximize usage and conceal the hook point. Versatile enough to flip, punch, drag, or run as a trailer. Built with Rapala’s Smart Injection Technology™ for a precisely placed combination of color, flake, salt, and scent.

Features

- Tight-kicking claw action for reaction strikes
- Forward-facing legs for subtle secondary action
- Soft ribbed hook slots — rig either side to hide hook point and maximize bait life
- Perfect for flipping, punching, dragging, or as a jig trailer
- Smart Injection Technology™ — custom color, flake, salt & scent placement
- Designed by pro angler Jacob Wheeler
- Available in 14 colors

Specifications

Why Buy the Yamamoto 3" Shad Shape Worm?

The Yamamoto 3" Shad Shape Worm is the finesse angler's secret weapon in ultra-clear water. Its compact shad profile and salt-impregnated body mimic small baitfish with uncanny realism — triggering strikes from finicky bass that have seen every other bait in the box. Whether you're drop shotting suspended fish on forward-facing sonar or Damiki rigging over deep structure, the 3" Shad Shape Worm gets bit when nothing else will. 

Main Use & Benefit

A 3-inch salt-impregnated shad-profile finesse bait designed for ultra-clear water and pressured bass — its compact baitfish silhouette and smooth, even fall trigger strikes on drop shot, Damiki rig, fly-line, and shaky head presentations where larger baits get ignored.

Problem It Solves

Standard finesse worms and larger shad baits are too big and unnatural-looking for ultra-clear water and heavily pressured fisheries where bass have seen everything. The 3" Shad Shape Worm's compact profile and realistic shad silhouette match the small baitfish bass are keying on — producing bites in conditions where downsizing is the only answer.

Advantages

• ✅ Compact 3" shad profile — matches small baitfish in ultra-clear water
• ✅ Salt-impregnated Yamamoto formula — natural fall rate, added scent, fish hold on longer
• ✅ Smooth, even fall — no rolling or spinning on the drop
• ✅ Versatile — drop shot, Damiki rig, fly-line, shaky head
• ✅ 10 proven color options across natural and reaction shades
• ✅ 10 per pack at $4.59 — excellent value
• ⚠️ 3" compact profile — best for finesse and clear water; for larger forage or stained water, consider the 3.75" Shad Shape Worm

When to Choose It

Reach for the 3" Shad Shape Worm when bass are keying on small baitfish in ultra-clear water, when larger finesse baits are getting ignored, or when you need to downsize on a drop shot or Damiki rig to trigger bites from finicky fish. It's the go-to for high-pressure fisheries, post-frontal conditions, and any situation where a compact, realistic shad profile outperforms everything else.

Best Fishing Techniques

• Drop Shot — nose-hook on a #1 or #2 hook, 12–24" above the weight; the shad body quivers and glides with every twitch for a natural suspended baitfish presentation; deadly on FFS targeting suspended fish
• Damiki Rig — hook through the nose on a 1/16–1/8 oz Damiki head; the compact shad profile hovers naturally in the strike zone and triggers reaction strikes from deep, suspended bass
• Fly-Line (Mosquito Hook) — thread a #1 or #2 mosquito hook through the nose and twitch along the bottom on light fluorocarbon; the dying-baitfish action is irresistible in ultra-clear water
• Shaky Head — thread onto a 3/16 oz shaky head for a stand-up presentation on hard bottom; the shad profile quivers naturally on the pause
• Ned Rig — compact presentation on hard bottom for finicky fish in clear water

Best Conditions

• Ultra-clear water (visibility 3ft+) where a compact, natural profile is critical
• Post-frontal high pressure and slow-bite days
• Heavily pressured tournament lakes and clear natural lakes
• Deep structure and suspended fish on drop shot and Damiki rig
• Year-round — especially effective in summer and fall when bass are keying on small shad

Best For

Key Features

• 3" compact shad profile — matches small baitfish in ultra-clear water and pressured fisheries
• Salt-impregnated Yamamoto formula — natural fall rate, added scent, fish hold on longer
• Smooth, even fall — no rolling or spinning on the drop
• Versatile rigging — drop shot, Damiki rig, fly-line, shaky head, Ned rig
• 10 proven color options
• 10 per pack

Models & Specs

Size: 3" | Count: 10 per pack | Water Type: Freshwater

Tackle Express Tips

1. Go ultra-light on the drop shot — The 3" Shad Shape Worm shines on a drop shot with 6–8 lb fluorocarbon or a 10–15 lb braid / 6–8 lb fluoro leader. Use a 1/4 oz or lighter drop shot weight to keep the bait in the strike zone longer. The compact profile is most effective when the bait barely moves — let the water current and line tension do the work.
2. Natural Shad for clear water, 306/187 w/ Chartreuse for stained — Natural Shad is your go-to in ultra-clear water where a realistic forage match is critical. Switch to 306/187 w/ Chartreuse or Blue Pearl / Silver Flake when water clarity drops or you need a subtle reaction color.
3. Damiki rig for deep suspended fish — The 3" Shad Shape Worm is one of the best Damiki rig baits available. Use a 1/16 oz Damiki head in 20–40ft of water and let the bait hover in the strike zone. Watch your sonar — when fish rise to investigate, don't move the bait. The strike usually comes on the pause.

FAQ

Q: What's the difference between the 3" and 3.75" Shad Shape Worm?
A: The 3" is your ultra-finesse option for ultra-clear water and heavily pressured fish where a smaller, more compact profile gets more bites. The 3.75" has a healthier shad body that falls faster and is more visible in slightly stained water. Start with the 3" when conditions are toughest; move to the 3.75" when you need more presence or a faster fall.

Q: What hook size works best for drop shotting the 3" Shad Shape Worm?
A: A #1 or #2 Gamakatsu or Owner drop shot hook works best. Nose-hook the bait for a horizontal, gliding presentation, or hook through the mid-body for a more vertical, quivering action. Use a #1 for a more subtle profile in ultra-clear water.

Q: Is the 3" Shad Shape Worm good for forward-facing sonar fishing?
A: Yes — it's an excellent FFS drop shot bait. The compact shad profile reads clearly on screen and the natural fall triggers strikes from fish you can see in real time. Nose-hook on a #1 drop shot hook with 12–18" of leader and watch how fish react to the bait on the fall.

The Uncle Josh Original Pork Frog…the world’s most popular rind pattern is back! Chunky, fleshy body with a beveled face and thin flexible legs. Perfect imitator of both frogs and crawfish.

Highly effective for bass and pike. Ideal as a jig trailer! The Pork Frog measures 2.5" x 1". Each jar contains 3 pork frogs.

Strike King Rage Tail Craw

The Strike King Rage Tail Craw is built around one of the most effective craw designs in bass fishing: the exclusive Rage Tail flange system. Those signature flanged claws don't just look like a crawfish — they move like one, creating maximum water displacement and a defensive, claws-up posture that triggers aggressive strikes from bass whether you're flipping heavy cover, pitching to docks, or dragging across rocky structure.

Engineered with hi-grade customized plastics that stay soft and maintain action in cold water, the Rage Tail Craw is as durable as it is deadly. Rig it Texas-style for punching through cover, run it on a Carolina rig to cover water, or pin it as a jig trailer to add a lifelike craw profile to your presentation. The Baby Rage Craw gives you the same proven action in a downsized profile for finesse situations or when bass are keyed in on smaller forage.

Features

• Exclusive Rage Tail flanged claws — maximum water displacement and lifelike defensive posture
• Hi-grade customized plastics — stays soft and durable through cold water and multiple fish
• Versatile rigging — Texas rig, Carolina rig, weightless, or jig trailer
• Available in two sizes: Rage Craw (7 per pack) and Baby Rage Craw (9 per pack)

Best For

• Techniques: Flipping, pitching, Texas rig, Carolina rig, jig trailer
• Conditions: Heavy cover, docks, rocky structure, year-round
• Species: Largemouth Bass, Smallmouth Bass, Spotted Bass

When Bass Are Thinking Big

The SPRO Bronzeye King Daddy 90 Frog is built for one thing: trophy fish. At 1 oz and 90mm, this is the magnum version of the legendary Bronzeye series — same tournament-proven design, same Gamakatsu-grade hardware, just scaled up for the biggest bass in the lake. When the bite is big and the cover is thick, the King Daddy is the full meal deal.

Built for the Talica Series — Big Rods, Big Fish

The King Daddy's 1 oz weight loads heavy-action rods effortlessly, launching long casts over mats, pads, and open flats. It lands belly-down every time thanks to precision weighting, and the soft hollow body collapses on the hookset to expose the heavy-duty 6/0 Gamakatsu Double Frog Hooks — hooks built to handle the shock of a 5+ lb bass blowing up from below.

Why Smaller Frogs Miss the Mark

In post-spawn and late summer, big bass are keyed in on larger prey. A 65mm frog gets ignored while a 90mm profile triggers the reaction. The King Daddy fills that gap — big enough to draw out the fish that won't commit to a smaller bait, but still weedless and walkable through the nastiest cover on the lake.

Weedless. Walkable. Unstoppable.

The hooks ride point-up against the soft body, making the King Daddy virtually snag-free through lily pads, hydrilla mats, and emergent vegetation. Walk it, pop it, or dead-stick it over a pocket — the King Daddy does it all. And when a trophy bass commits, the hookup ratio is exceptional.

The Right Pick If...

• You're targeting trophy largemouth in heavy vegetation or slop
• You want a frog that casts farther and lands right every time
• Smaller frogs are getting ignored or short-struck
• You're fishing post-spawn or late summer when big bass want a big meal
• You need a lure that can handle a heavy-action baitcasting setup

Best Frog Fishing Techniques

• Walking the Dog: Rhythmic rod-tip twitches create a side-to-side walk — the King Daddy's weight makes this effortless
• Dead Sticking: Cast over a mat pocket and let it sit — big bass will come up for it
• Burning: Fast retrieve across open water to trigger reaction strikes from aggressive fish
• Popping: Short, sharp twitches to splash and pause over likely ambush points

Best Conditions

• Late summer and early fall when trophy bass are shallow and feeding heavily
• Post-spawn when big females are recovering on shallow flats
• Overcast days and low-light periods — early morning and late evening
• Heavy cover: lily pad mats, hydrilla, duckweed, and emergent grass
• Warm water temps above 65°F when topwater activity peaks

Best For

• Species: Largemouth Bass, Pike, Muskie, Trophy Bass
• Techniques: Topwater, Frog Fishing, Heavy Cover, Open Water Walking
• Conditions: Warm water, heavy vegetation, low-light, post-spawn, late summer

Key Features

• 1 oz weight — optimal for long-distance casting on heavy-action rods
• 90mm profile — magnum size that triggers big-fish strikes
• Precision belly-down weighting system
• Heavy-duty 6/0 Gamakatsu Double Frog Hooks
• Collapsible soft hollow body for maximum hookup ratio
• Weedless design — fishes through the nastiest cover
• 12 color patterns to match any water condition
• Fishes effectively in heavy cover and open water

Models & Colors

Tackle Express Tips

• Go Heavy on Everything: This is a 1 oz bait — use 65 lb braid minimum, a 7'6" heavy or extra-heavy baitcaster, and a high-speed reel (7:1+) to pick up line fast after the hookset.
• Dark Colors for Dark Water: In stained or murky water, Midnight Walker and Rainforest Black create the best silhouette. In clear water, try Natural Green or Albino.
• Wait for the Weight: With a big frog and a big bass, the strike can be explosive. Don't set the hook on the splash — wait until you feel the fish pulling before sweeping hard to the side.

FAQ

What rod and reel setup should I use with the King Daddy 90?
A heavy or extra-heavy 7'6" baitcasting rod paired with a high-speed reel (7:1 or faster) and 65 lb braided line is ideal. The 1 oz weight needs backbone to cast and power to pull fish from heavy cover.

Is the King Daddy 90 weedless?
Yes. The 6/0 Gamakatsu hooks ride point-up against the soft body, making it virtually snag-free through lily pads, hydrilla mats, and other dense vegetation.

How does the King Daddy 90 differ from the Bronzeye Frog 65?
The King Daddy is the magnum version — 90mm vs 65mm, and 1 oz vs 5/8 oz. It's designed to target trophy bass that want a bigger meal, and it pairs with heavier tackle for fishing the nastiest cover.

The Keitech Swing Impact Fat 3.8" Pro Pack bundles 5 packs of the Fat 3.8" Swing Impact into one compact 3700-size blister pack — 30 baits total. Designed to keep tails straight and fit most tackle bags and boat storage compartments, the Pro Pack offers significant savings over single packs and keeps your swimbait supply organized and ready.

The Fat Swing Impact itself takes the paddle tail swimbait to the next level. Keitech's original two-tone color injection process uses several types of salted plastics to achieve perfect balance and action at any retrieve speed. The tapered ringed body distorts the bait's image for a more natural appearance and makes it extremely weedless when Texas rigged. The center rigging line ensures correct hook placement every time.

Key Features

• 30 baits per Pro Pack — 5 packs of 6 in a single 3700-size blister
• Tail-straight storage design — fits most tackle bags and boat compartments
• Two-tone color injection — Keitech's proprietary process using salted plastics
• Tapered ringed body — natural appearance, weedless when Texas rigged
• Center rigging line — ensures correct hook placement
• Consistent action at any retrieve speed
• 4 colors available — Smallmouth Magic, Sight Flash, Tennessee Shad, Bluegill Flash

The Spro Rat 30 Wakebait is built for the topwater blowup every angler is chasing. Two years in development and an ICAST Best of Show winner in the hard lure category, the Rat triggers the instinctive, reaction strike that big predator fish can't pass up.

Why Big Fish Can't Leave It Alone

Fussy fish often ignore a bait that moves too clean or too predictably. The Rat's wake and kick mimic something struggling on the surface, which flips the switch from a fish watching to a fish striking. When they're actively feeding, this is the real meal deal they're looking for.

Dialed-In Hook Placement

Bill Siemantel designed the hook placement on the Rat 30 specifically to boost hookup ratio, so fewer blowups turn into misses. Paired with sticky-sharp Gamakatsu hooks standard on every bait, you convert more of those explosive strikes into fish in the boat.

One Bait, Five Retrieves

The Rat isn't a one-trick bait. Bulge it along just under the surface, v-wake it on a steady retrieve, walk the dog with sharp twitches, or pop it for a more aggressive commotion, covering several presentations with one lure in the box.

The Right Pick If...

You're targeting big largemouth, smallmouth, or other topwater predators and want a floating bait that draws explosive surface strikes. At 3.25 inches without the tail and 1/2 ounce, the Rat 30 is the mid-size option in the lineup, a step down from the Rat 40 for a slightly smaller profile.

Best Techniques and Conditions

Works best in low light, early morning, and evening when big fish move shallow to feed on top, as well as any time baitfish are active near the surface. Calm water lets the wake action show clearly, though a light chop can also draw reaction strikes from fish already keyed on the commotion.

Best For

• Big largemouth and smallmouth bass hunting topwater prey
• Early morning and evening surface bites
• Bulging, v-waking, walking the dog, or popping retrieves
• Anglers who want a slightly smaller wakebait profile than the Rat 40

Key Features

• ICAST Best of Show winner in the hard lure category
• Hook placement designed by Bill Siemantel for a higher hookup ratio
• Versatile action: bulge, v-wake, walk the dog, or pop
• Sticky-sharp Gamakatsu hooks standard

Models & Specs

Tackle Express Tips

• Step down to the Spro Rat 25 for the smallest profile, or size up to the Spro Rat 40 or Spro Rat 50 when targeting bigger forage or trophy fish.
• Match low light conditions, like early morning or dusk, with a natural shad pattern, and save brighter patterns like Chrome Silver for overcast or stained water.
• Slow your retrieve down in calm, clear conditions so the wake stays subtle rather than overpowering.

FAQ

How does the Rat 30 compare to the Rat 40?
The Rat 30 is smaller at 3.25 inches and 1/2 ounce, versus the 4-inch, 1-ounce Rat 40, making it a better match for smaller forage sizes.

What retrieve works best to start?
A steady v-wake retrieve is a good starting point, then experiment with bulging or popping based on how fish respond.

Does it come with hooks installed?
Yes, it ships rigged with sticky-sharp Gamakatsu hooks placed for a high hookup ratio.

The Ima Flit 100 Jerkbait is the effort of endless research and development. Ima combined Michael Murphy’s biology expertise with its own advanced technology and the Flit 100 was born.  The Flit 100, named for its erratic fleeing action and 100mm in length, was designed on the basic premise of “matching the hatch.”  

The Ima Jerkbait, designed with a wide back, flat sides, and a narrow stomach, is designed to closely mimic the flat-sided Herring and/or Panfish prey, common in the U.S.   The Flit 100 incorporates a realistic finish, a uniquely designed bill for ease of use and specially designed triangular chambers. This creates constant focal points of contact, maximizing vibration and sound consistency. The Ima Flit 100 is the next generation jerkbait designed specifically to trigger strikes and enhance your fishing experience.

Techniques:

• Jerk Pause:  Start with slack and end with slack after each series of jerks allowing the bait to glide back and forth.
• Deadsticking: Start out with a couple cranks and jerks to get the bait to desired depth and then pause the lure with slack line.
• Burning: Reel the jerkbait in fast spurts stopping periodically. A very effective technique around shad spawns and schooling fish.
  • Length: 100mm, 3.9 in
    Weight: 9.4g, 3/8oz
    Type: Suspends 3-5ft
    ST Hooks: Owner ST-36 #6

Lucky Craft Pointer SP 128 Jerkbait

The water is cold, the bite is slow, and bass are holding tight to structure. This is the moment the Lucky Craft Pointer SP 128 was made for. A larger, deeper-running sibling to the legendary Pointer 78, the Pointer 128 brings the same deadly suspending action to bigger water and bigger fish — with a profile that commands attention.

At the heart of the Pointer 128 is a specially designed brass weight system that creates an exceptionally low center of gravity. This engineering detail is what makes the bait so effective: when you stop the retrieve, the lure doesn't just pause — it wobbles and vibrates in place, emitting a subtle, irresistible bass-calling vibration at 4–5 feet deep. Then a short twitch of the rod tip triggers a fluid, underwater walk-the-dog action that triggers reaction strikes from even the most reluctant fish.

Features

• Specially designed brass weights create a very low center of gravity
• Wobbles and vibrates on pause — emits bass-calling vibration while suspended
• Suspends at 4–5 feet — stays in the strike zone as long as you need it to
• Short rod twitch generates underwater walk-the-dog action
• Larger profile than the Pointer 78 — ideal for targeting bigger bass
• Premium Lucky Craft construction with durable, realistic finishes

Best For

• Techniques: Suspending jerkbait, twitch-and-pause, slow-roll, cold-water finesse
• Conditions: Cold fronts, clear water, post-spawn, winter, early spring
• Species: Largemouth Bass, Smallmouth Bass, Spotted Bass, Striped Bass
• Water: Lakes, reservoirs, deep structure, main lake points

Perfect For

When bass are deep, pressured, and refusing to chase, the Lucky Craft Pointer SP 128 gets down to their level and stays there — vibrating, wobbling, and walking until they can't resist. The big-water jerkbait that delivers when conditions are toughest.

Why Buy the Yamamoto Fuzzy Nut?

If bass are ignoring everything in your box, the Yamamoto Fuzzy Nut is your answer. Gary Yamamoto's heavyweight salted formula and unique threaded skirt strands deliver a micro-presentation that triggers strikes when nothing else will — 6 per bag, proven colors, tournament-ready.

Main Use & Benefit

A 1.5-inch finesse soft plastic designed to catch heavily pressured bass — smallmouth, spotted bass, and lock-jawed largemouth — through an irresistible slow fall and subtle quivering action that mimics vulnerable forage.

Problem It Solves

Post-frontal shutdowns, clear-water skittishness, and over-fished spots kill standard presentations. The Fuzzy Nut's compact profile and micro-movement get bites when bigger baits get ignored.

Advantages

• ✅ Heavyweight salt = slower, more enticing fall than unweighted plastics
• ✅ Threaded skirt strands add action without angler input
• ✅ Acorn body fully conceals nail weights for a clean, stealthy rig
• ✅ Versatile across 5+ rig styles
• ⚠️ 1.5" profile is intentionally small — not ideal for power fishing or murky water where bigger profiles trigger reaction strikes

When to Choose It

Reach for the Fuzzy Nut when bass are post-frontal and lock-jawed, you're fishing clear or heavily pressured water, downsizing is the only way to get bit, or you need a finesse option for deep summer structure.

Best Fishing Techniques

• Drop Shot — nail-weighted for a perfectly balanced, hovering presentation
• Neko Rig — nail in the nose for a head-down quiver on the bottom
• Wacky / Weighted Wacky — hooked through the middle for maximum skirt flutter on the fall
• Ned Rig / Jighead — stand-up presentation on hard bottom and rock
• Light Carolina Rig — methodical probing of open water and transition areas

Best Conditions

• Clear to lightly stained water (visibility 2ft+)
• Post-frontal high pressure
• Deep summer thermocline fishing (15–40ft)
• Heavily pressured lakes and tournament circuits
• Calm, slow days when reaction baits aren't producing

Best For

Key Features

• 1.5-inch compact profile — hides hardware, triggers finicky fish
• Threaded skirt strands — quivering micro-action on fall and pause
• Heavyweight salted Yamamoto formula — controlled descent, natural backslide
• Acorn-shaped body — conceals nail weights for stealthy, balanced rigs
• 10 proven color patterns — matched to real forage across water clarities
• 6 per bag

Models & Specs

Size: 1.5" | Count: 6 per bag | Weight: 2.2 oz

Tackle Express Tips

1. Nail it light — Use a 1/32 oz nail weight for the slowest possible fall on a drop shot; the skirt strands do all the work on the pause.
2. Match clear water — #297 (Green Pumpkin Black Flake) and #208 (Watermelon) are your go-to colors in clear water; switch to #021 (Black Blue Flake) on overcast days or in low light.
3. Don't set too fast — Pressured bass often mouth finesse baits lightly. Wait for the line to move before sweeping — you'll land more fish.

FAQ

Q: What hook size works best for the Fuzzy Nut?
A: For drop shot and Neko, a #1 or #2 Gamakatsu Finesse Wide Gap works perfectly. For wacky, use a #1 Owner Mosquito Hook or a wacky tool to rig it through the middle without tearing.

Q: Can I use the Fuzzy Nut in saltwater?
A: It's designed for freshwater bass, but the salted formula and compact profile can work for inshore species like calico bass and perch in light saltwater applications.

Q: How does the Fuzzy Nut differ from a standard Senko or Shaker?
A: The Fuzzy Nut is purpose-built for micro-finesse — at 1.5" it's significantly smaller than a Senko, with the added skirt strands providing passive action that a straight-body bait can't replicate. It bridges the gap between standard finesse and true micro baits.

Whether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chuck and wind the Berkley® Choppo around cover and in open water for a serious waking action.

The Choppo’s durable tail propeller won’t melt in your tackle box, and the enhanced surface area provides more sound and spray. The precision balance of the bait ensures that its action begins immediately and it swims straight at a variety of speeds.

Justin Lucas Pro Tip 75: Cast and retrieve around all types of shallow cover. Best suited for calmer conditions.

FEATURES

• Easy-to-use top water lure
• Durable, cupped propeller tail
• Enhanced propeller surface area for maximum surface disturbance
• Swims straight at a variety of speeds
• Equipped with sharp Fusion19™ hooks

The Deps Circuit VIB Blade Bait is a meticulously designed and tested Japanese blade bait that serves as a highly realistic baitfish imitator using top-quality componentry to catch fish in a wide range of conditions. Engineered for versatility and effectiveness, this premium blade bait delivers the vibration and action that triggers strikes from bass feeding on small baitfish.

Across the back, the Circuit VIB features two rigging slots that allow anglers to change the amount of vibration from a tight vibration to a wide wobble using the included snap—without ever having to re-tie. This innovative design lets you quickly adjust to changing conditions and fish preferences, making it incredibly versatile for different presentations and depths.

Armed with two Ryugi double hooks to catch those short-striking fish, the Deps Circuit VIB Blade Bait excels at vertical jigging deep structure, burning across grass flats, and catching schooling fish that are feeding on small baitfish. The realistic profile combined with premium hooks ensures superior hookup ratios even when bass are finicky or striking short.

Key Features:

• Dual Rigging Slots: Change vibration from tight to wide wobble without re-tying
• Included Snap: Quick-change system for adjusting action on the fly
• Ryugi Double Hooks: Two premium double hooks for catching short-striking fish
• Realistic Baitfish Profile: Highly detailed design imitates small forage
• Premium Japanese Construction: Top-quality componentry for durability and performance
• Versatile Presentations: Works for vertical jigging, burning, and yo-yoing
• Multiple Sizes Available: 3/8oz and 1/2oz options for different depths and conditions
• Excellent Castability: Compact design allows for long, accurate casts

Specifications:

• Type: Blade bait / lipless crankbait
• Hooks: Two Ryugi double hooks
• Target Species: Largemouth bass, smallmouth bass, spotted bass, walleye

Retrieve Techniques:

• Vertical Jigging: Yo-yo presentation on deep structure and ledges
• Lift-and-Drop: Vertical jigging with pauses to trigger strikes
• Burning Retrieve: Fast retrieve across grass flats and shallow cover
• Slow Roll: Steady retrieve along bottom for suspended fish
• Rip-and-Fall: Aggressive rips followed by controlled falls

Rigging Options:

The dual rigging slots allow you to customize the action:

• Front Slot: Produces tight, fast vibration for aggressive presentations
• Rear Slot: Creates wide wobble for slower, more subtle action
• Quick-Change Snap: Switch between slots instantly without re-tying

Ideal Applications:

• Vertical jigging on deep structure, ledges, and drop-offs
• Burning across grass flats and shallow vegetation
• Schooling fish feeding on small baitfish
• Cold water conditions when bass are deep
• Clear to moderately stained water
• When bass are keying on shad or small forage

When you need a versatile blade bait that delivers realistic baitfish imitation with adjustable action and premium components, the Deps Circuit VIB is the choice of serious anglers targeting bass in a wide range of conditions.