Bates

Introducing the Bates E.D.C. 100 Casting Reel—Bates Fishing Co.'s game-changing entry into accessible high-performance baitcasters. Bate Every Day Cary 100 size Casting Reels, unveiled as a standout at ICAST 2025, this reel combines a rugged die-cast aluminum frame with their exclusive D.A.B. (Digitally Assisted Braking) system. The self-powered digital chip senses spool speed thousands of times per second and applies precise electromagnetic braking to prevent overruns and backlashes automatically.

Unlike traditional centrifugal or magnetic brakes that require manual adjustment, the EDC 100 does the work for you—making it ideal for beginners mastering baitcasters or pros who want reliability without fuss. At just 6.3 ounces, it's lightweight enough for extended use yet tough enough for hard daily abuse on the water.

Key Features 

• Innovative D.A.B. System (Digitally Assisted Braking): Exclusive self-powered electromagnetic braking with an internal microchip that automatically adjusts in real-time based on spool speed—no batteries, no charging, no manual tweaks needed. Reduces backlashes dramatically, even on max braking or windy conditions.
• Lightweight & Tough Build: First die-cast aluminum frame from Bates—strong, corrosion-resistant, and only ~6.3 oz for all-day comfort without fatigue.
• Smooth Performance: High-quality 7.1:1 gear ratio (options may include 6.3:1 or 8.1:1 in some listings), reliable drag, and consistent casting from short pitches to long bombs.
• Line Capacity: Handles 12 lb mono / 100 yds or 30 lb braid / 100 yds (approx.—check exact model).
• Versatile & Utilitarian: Built for everyday fishing—dock skipping, windy days, or quick after-work sessions. Matte black finish for a low-key, durable look.
• Affordable Premium Tech: Delivers high-end cast control at just $199.99—poised to be a top value in the 2025/2026 baitcaster market.

Upgrade your angling game with the G.O.A.T. SWM! This top-notch reel is designed for expert anglers pursuing larger prey or using heavy baits. Created from solid block of 6061-T6 bar stock aluminum, it boasts a 9-axis CNC machine for precision.

Experience the difference with a deeper spool for longer casts and increased line capacity, a strong brass gear set for battling predators, and a custom-milled titanium crank arm with oversized knobs for ultimate control. Elevate your angling skills and make legendary catches with the G.O.A.T. SWM!

Features:

• 200 sized frame
• 7.1:1 Gear Ratio
• CNC precision cut 6061-T6 bar stock aluminum one-piece-body
• 10+1 stainless steel bearings with anti-corrosion coating
• Stainless drag assembly with watertight seal
• Adjustable magnetic brakes
• 110mm crank arm
• Gunpowder black and flint grey anodized anti-corrosion finish
• Custom neoprene reel case
• 18lb Drag
• Weight 9.4 oz
• Mono Line Capacity:14 lbs, Braided Line Capacity: 30 lbs

Introducing the Bates Hundo Casting Reel is roughly twenty percent smaller, one hundred percent Bates with the same quality and craftsmanship you’ve come to expect.

The Bates Hundo features a gunmetal grey anodized aluminum frame, fully CNC’d from 6061-T6 bar stock on our 9 axis machine. And just to be sure there’s no gimmicks or simple metallic coatings, we’ve left a few of the machine paths roughed into the frame making the Hundo an industrial marvel.

Beyond just a smaller, 100 sized frame, this reel boasts our new dual braking system along with a shallower spool so the finesse fisherman can easily dial in lighter lines and lures. We’ve upgraded some internal components as well, including lighter aluminum gears and improved bearings, which are a combination of 10 HAC Stainless Steel bearings plus 2 high precision NMB ball bearings, and 1 one-way Stainless Steel ball bearing. If your target species or preferred rigging demands a slighter, but more fine-tuned machine, you won’t be disappointed in the Hundo. 

Details:
 • 100 sized frame
 • 7.1:1 & 8.1:1 Gear Ratios
 • CNC precision cut 6061-T6 bar stock aluminum one-piece-body
 • 10+2+1 bearings
 • 28” per crank line pickup (7.1:1) & 32” per crank line pickup (8.1:1)
 • Adjustable dual brakes
 • 88 mm aluminum crank arm
 • Gunmetal grey anodized anti-corrosion finish
 • Custom neoprene reel case
 • Built to last (no plastic toys here)
 • 14 lb Drag
 • Weight 5 oz
 • Mono Line Capacity: 14 lbs / 100 yds, Braided Line Capacity: 30 lbs / 100 yds 

With The new Bates Hundo LTS Experience the next level of precision angling. This reel boasts a gunmetal grey anodised aluminium frame with gold accents. Crafted with expert attention to detail and innovative features, it's perfect for micro-finesse baits and lures. Thanks to its re-engineered spool and brakes, you can fish with utmost finesse and superior performance.

• 100 Sized Frame
• CNC Precision Cut 6061-T6 Barstock Aluminium One-Piece Body
• 10+2+1 Anti-Corrosion Stainless Steel Sealed Ball Bearings
• 28" per crank line pickup
• Adjustable Dual Braking System
• Gunmetal Grey Anodised Anti-Corrosion Finish
• 8.5lb Drag
• Weight 5oz
• Mono Line Capacity: 4lbs / 100yds, Braided Line Capacity: 12lbs / 100yds
• Custom Neoprene Reel Case

The Bates Hundo'50 is a tournament-grade, low-profile baitcasting reel built for serious anglers who refuse to compromise. Every unit is 100% CNC machined, hand-assembled, and quality-tested in the USA — backed by a 2-year limited warranty and lifetime access to Bates Fishing customer support.

Engineered with a rigid one-piece aluminum frame and ultra-light carbon fiber side plates, the Hundo'50 weighs just 6.8 oz (193g) — one of the lightest reels in its class. It carries the compact frame of a 50-size reel with the larger spool capacity of a 150, giving you the best of both worlds on the water.

Key Features

• 11+1 stainless steel ball bearings — buttery-smooth retrieves cast after cast
• Multiple gear ratios available — 6.3:1, 7.1:1, and 8.1:1 to match your technique
• Magnetic + centrifugal dual brake system — backlash-free performance in wind
• 18 lb max drag with carbon fiber drag washers
• EVA power knobs and 100mm carbon fiber handle
• Line capacity: 12 lb / 110 yds (mono) | 30 lb / 135 yds (braid)
• Weight: 6.8 oz (193g)

Built for the Tournament Angler

Whether you're flipping heavy cover, fishing a swimbait, or cranking deep structure, the Hundo'50 delivers the speed, sensitivity, and stopping power to land the fish that matter most. Choose your hand orientation and gear ratio below to match your exact fishing style.

Get ready to turn back the clock with Bates Fishing Co.'s latest masterpiece, the "O.G." 100 Casting Reel This ain't just any old reel; it's a throwback to the classics, a nod to the original baitcasters that sparked our fishing passions.

But don't let its vintage vibes fool you; the O.G. is built with cutting-edge manufacturing techniques to ensure top-notch performance. With a fully machined frame, like the rest of the Bates lineup, the O.G.’s round, 100 size exterior houses a set of guts and gears nearly identical to our popular Hundo model. 

Details:

• 100 sized frame
•  Weight 5.3 OZ
•  Brass main and pinion gear 
• CNC precision cut 6061-T6 bar stock aluminum one-piece-body
• 10+2+1 bearings 
•  29” per crank line pickup (7.1:1) 
•  88 mm aluminum crank arm
•  Double Anodized (Saltwater Safe)
• Custom neoprene reel case
• 14 lb Drag
• Magnetic Braking 
• Mono Line Capacity: 14 lbs / 100 yds, Braided Line Capacity: 30 lbs /100 yds

The Salty Hundo 100 Casting Reels from Bates Fishing Co. have been fully re-engineered to excel in the most challenging marine environments, representing the latest advancements in precision engineering for saltwater anglers. Built on a Bate's 100-sized frame, this reel boasts a nautical blue anodized aluminum body, upgraded brass internals, and stainless-steel components that eliminate concerns over corrosion. Its dual Matrix braking system allows for precise control, even when using lighter lines and lures to target large fish in shallow waters.

The newly designed CNC milled crank arm and Torx titanium screw ensure smooth operation and durability against the harsh conditions of saltwater fishing. Whether pursuing trophy fish or delicate species in the flats, the Bates Fishing Co. Salty Hundo 100 Casting Reels provide unmatched performance and reliability, elevating the inshore game for all anglers.

• CNC Precision Cut 6061-T6 Barstock Aluminium One-Piece Body
• 10+2+1 Anti-Corrosion Stainless Steel Sealed Ball Bearings
• Adjustable Dual Braking System
• 15lb Drag
• Mono 14lb – 100yds | Braid 30lb – 100yds
• Nautical Blue and Gunmetal Grey Anodised Anti-corrosion Finish
• 88mm CNC Milled Crank Arm
• Custom Neoprene Reel Case

Discover the Bates Salty Hundo'50 Casting Reel – the ultimate low-profile baitcaster engineered for coastal anglers who demand versatility without compromise. Building on the legendary Hundo platform, this saltwater-tough 150-size reel delivers the familiar ergonomic feel of the original Hundo 100, but with amplified line capacity, drag power, and corrosion resistance for tackling everything from redfish swimbaits to bass frogs. Whether you're flipping through mangroves or bombing casts across flats, the Salty Hundo'50 combines inshore ingenuity with bass-style precision for longer casts, heavier lines, and bigger fights.

Key Features

• 150-size reel: delivering the familiar ergonomic feel of the original Hundo 100, but with amplified line capacity, drag power, and corrosion resistance for tackling everything from redfish swimbaits to bass frogs.
• Corrosion-Resistant Construction: One-piece CNC-machined 6061-T6 aluminum frame with a striking Nautical Blue anodized finish and stainless steel components to withstand harsh marine environments.
• Smooth, Reliable Performance: 10+1 high-quality stainless steel bearings for effortless retrieves; upgraded brass gearing for superior torque and longevity.
• Powerful Drag System: Up to 20 lbs of max drag to handle trophy pulls without frame flex.
• External Magnetic Braking: On-the-fly adjustments for pinpoint cast control, even with heavy lures in windy conditions.
• Ergonomic Design: 120mm titanium crank arm with laser-engraved cork grips and cork thumb bar for all-day comfort; available in left- and right-hand retrieve

Born from the Hundo series' reputation for buttery-smooth casts and intuitive control, the Salty Hundo'50 ups the ante for inshore warriors. It's not just a reel – it's a seamless transition from freshwater finesse to saltwater grit, with no sacrifices in palmability or power. Anglers rave about its mile-long casts, rock-solid drag, and "feels-like-home" ergonomics that outshine even premium competitors. Debuting at ICAST 2025, this reel is ready to become your new go-to for versatile, abuse-proof performance.