Freshwater Fishing Tackle – Rods, Reels & Gear

The Yamamoto Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as a  swimbait trailer when he’s slinging chatterbaits or he’s in the mood to flip.

Additionally, Brett wanted to keep the tail action tight, similar to an actual baitfish, so we designed the tail with accordion-style cuts and a flanged tail which keeps the action minimal. Hookset ratios are also improved as the tail folds in on itself when the fish bite.

Another key feature of the Zako which is exceptionally useful when rigging it as a flip bait is the center line on the top of the bait – you’ll always know you’re rigging it dead center and that means the Zako will always run true.

Phenix ProLine Sinker Stop Tool Kit are perfect for pegging any Mojo style weight such as the Phenix finesse slider

Kit includes: 1 Threader 90 Strands

Phenix Finesse Slider Weights are exactly like the Mojo weights we used to know and love! Perfect for split-shotting and carolina rigging due to their long, cylindrical shape. This shape also allows them to come through cover and rocks with ease.

Created by bass fishing teacher, Matt Allen, the Dirty Jigs Matt Allen Tactical Bassin Swimbait Head delivers with premium features. The 3D eyes, textured gill pattern, and premium paint that stands up to tough fish and bouncing bottom.

The belled collar allows you to add a skirt if desired but it can also be fished with no skirt.  The wire bait keeper prevents the plastic from slipping down if you get short bit. With a stout hook and forward line tie, this is the perfect jig head for umbrella rigs or running it solo. 

1/8oz - 3 per pack

1/4oz - 3 per pack

1/2oz - 2 per pack

The Jackall Riser Bait 007 is an innovative topwater bait, uniquely designed with an upward facing lip which causes an erratic skipping motion upon retrieval. This action replicates the behavior of a frightened baitfish, triggering explosive strikes. It is the ideal topwater bait for any angler.  

This lure was intended to be fished on the surface, but many customers let it sink out and retrieve it under the water.  The action attracts fish as well as it does fished on the surface.  Give it a try next time you're out, but be careful not to bend the bill.  Attract more fish with the unique action and realistic sound of the Jackall Riser Bait 007. It's an effective lure that helps to draw some of the biggest catches.

2.75" 5/16 oz

The Owner Barbless No Escape is a factory barbless hook that complies with all barbless regulations. Very similar to Owner's SSW design, but incorporates a "V" bend deep in the gap and an elongated point to encourage hooked fish to remain hooked in that deep throat. A slightly up eye allows the hook to be threaded through bait with minimal damage. Features include forged shank, Super Needle Point, and Black Chrome finish.

Key Features:

• Factory Barbless Design: Complies with all barbless regulations
• "V" Bend in Gap: Deep bend encourages fish to stay hooked
• Elongated Point: Promotes deep throat hookups
• Slightly Up Eye: Thread through bait with minimal damage
• Forged Shank: Added strength without excess weight
• Super Needle Point: Razor-sharp for instant penetration
• Black Chrome Finish: Corrosion resistance and sleek appearance

Performance Advantages:

• Regulation Compliant: Factory barbless for all barbless waters
• No Escape Design: "V" bend and elongated point keep fish hooked
• Deep Throat Hookups: Encourages fish to remain hooked securely
• Minimal Bait Damage: Slightly up eye for easy threading
• Superior Penetration: Super Needle Point for instant hooksets
• Enhanced Strength: Forged shank for fighting fish

Ideal Applications:

• Barbless regulation waters
• Catch and release fishing
• Live bait presentations
• Freshwater fishing for trout, bass, and other species
• Situations requiring barbless hooks
• Waters with mandatory barbless requirements

Recommended Baits:

• Live bait (worms, minnows)
• Cut bait
• Soft plastics
• Natural baits

When you need factory barbless hooks with "V" bend in gap, elongated point, slightly up eye, forged shank, Super Needle Point, and Black Chrome finish that comply with all barbless regulations while keeping fish hooked, the Owner Barbless No Escape Hooks are the choice of serious anglers fishing barbless waters.

Note: Similar to Owner's SSW design but with unique "V" bend and elongated point to encourage hooked fish to remain hooked in deep throat.

The Reins TG Tungsten Nail Sinkers are pressed directly into the soft plastic bait — no threading on the line, no rigging changes. Press the nail sinker into the nose of a worm for a Neko rig, insert it into the middle of a wacky worm to control the sink rate, or press it into any soft bait to fine-tune the weight and balance of the presentation. Made from 95% tungsten / 5% nickel alloy, each nail sinker is 1.8× as dense as lead and environmentally safe. Available in five sizes from 1/16 oz to 3/16 oz with variable pack counts.

Key Features

• Press-In Design — Insert Directly Into the Bait — The nail sinker format is pressed directly into the soft plastic bait rather than threaded on the line; the nail shape allows it to be inserted into the nose, tail, or body of any soft plastic bait to add weight exactly where needed without changing the rig; the tungsten nail holds securely in the plastic without pulling out during the cast or retrieve.
• 95% Tungsten / 5% Nickel Alloy — 1.8× Denser Than Lead — The 95% tungsten composition makes each nail sinker 1.8× as dense as lead, producing a smaller, more compact nail profile at the same weight; the higher density also transmits vibration more efficiently, making bottom contact and subtle bites more detectable; the nickel alloy binder makes the sinker environmentally safe.
• Fine-Tune Any Presentation — Use nail sinkers to fine-tune the weight and balance of any soft plastic presentation; add weight to one side of a wacky worm to control the fall angle, insert into the nose of a weightless bait to slow the sink rate, or add weight to the tail of a swimbait to change the action; the nail format allows precise weight placement that a slip sinker or split shot cannot achieve.
• 5 Sizes — Variable Pack Counts — Five sizes from 1/16 oz to 3/16 oz; pack count decreases with weight (larger sinkers = fewer per pack).

Size & Pack Count Guide

Best For

• Neko Rig — Primary Application — Insert the nail sinker into the nose (head end) of a straight worm and hook through the middle with a wacky rig hook or O-ring; the nose weight causes the worm to fall head-down with the tail kicking up, producing a unique action on the fall and on the shake that triggers strikes from bass holding tight to bottom structure; use 1/8–3/16 oz for standard Neko rig depths.
• Wacky Rig — Sink Rate Control — Insert the nail sinker into the nose or tail of a wacky-rigged worm to control the sink rate and fall angle; a nail in the nose causes the worm to fall at an angle with the nose leading; a nail in the tail causes the opposite; use 1/16–3/32 oz for a slow, natural fall in shallow water and 1/8–3/16 oz for deeper water or when a faster sink rate is needed.
• Weightless Bait Fine-Tuning — Press a nail sinker into any weightless soft plastic to add a precise amount of weight without changing the rig; effective for slowing the sink rate of a weightless fluke, adding weight to one side of a soft jerkbait to change the fall angle, or adding nose weight to a creature bait on a weedless hook.

Picasso Willow Blades

Split Rings Included

The Picasso Tungsten Double Wire Ball Head allows you to work your way through rocks, wood, and grass with the ultimate in sensitivity due to the 97% solid tungsten head. The position of the Nickel Titanium guards keeps you from getting stuck even if the head rolls on its side. Ideal for a variety of plastics such as the popular Keitech Paddle Tails. The Sticky Sharp Gamakatsu hook penetrates fast and holds up to the "Toads"

3 Per Pack

Pro Cure Super Sauce is made from real, whole, fresh bait and real fish oils.  Super Sauce is the culmination of 30 years of bait-scent research and development and has been guide-tested. It's super sticky and will stay on your bait for long periods of time.  If you are using it on a moving lure or in a current, you may need to apply the scent more often.  Enhanced with UV Flash, it is available in the hottest fluorescent colors and comes in an easy-to-use 4-ounce squeeze bottle.
Keep products stored below 70 degrees.

This Evergreen FA Jerkbait is the answer to Morizo’s uncompromising search for tools that lead to a catch. As a tournament fisherman, Shimizu says he only uses tools he is confident will bring about absolute results. Regardless of season or field, this jerkbait has all the features — body shape, lip structure, action, distance, ability to go deep and much more — of an ultimate search bait that works with efficiency under any condition. Its significant vibrations move the water dynamically to attract fish near and far, then with an irregular dart, induces a strike in a lure-in-and-trigger-a-bite action that Shimizu favors. The jerkbait boasts complete mastery when it comes to searching a wide area.

FA-115: 4 1/2" - 5/8oz

FA-87: 3 3/8" - 5/16oz

All of Morizo Shimizu’s theories about jerking is contained in this killer-size jerkbait. We kept the original FA-115 features of distance and action, but added natural bite-inducing vibrations to withstand tougher fishing conditions. The FA-87 takes the original performance of the FA-115 and gives it more natural, whether its in the irregular and wide-angled dart action, the tight wiggle action and pauses of a pumping retrieve, and its use as a bait tackle even at this size thanks to its casting distance. This killer jerkbait has a small body with the versatility to go from stillness to motion, dramatic to subtle, and produce natural vibrations that lead directly to a bite.

When bass push past 15 feet, most crankbaits can't follow. The Strike King Pro Model 8XD can. At 5.5 inches and 1.3 oz, this deep-diving powerhouse reaches down to 20 feet with a tight, realistic wobble that mimics fleeing baitfish with uncanny precision. The aggressive lip design gets it down fast, and the large, well-balanced body generates subtle vibrations that pull fish in from a distance. Built for clear lakes and deep reservoirs where big bass stack up on structure — this is the crankbait you tie on when the fish are down and you need to go get them.

Key Features

• Dives to 20 feet — reaches bass holding on deep structure, ledges, and humps
• Tight, realistic wobble — mimics natural baitfish movement that bass can't ignore
• Aggressive lip design — gets down fast and stays in the strike zone longer
• Large, well-balanced body — generates subtle vibrations that attract fish from distance
• Premium finish and components — built to withstand aggressive strikes and tough conditions
• Available in 4 proven color patterns

Specifications

Mustad 3551-RB Classic Treble Hook (Red) has a ringed eye and 1X strength.  This light wire hook is perfect for finesse or light line applications like trout, crappie, and bluegill to name a few. 

The round bend of the hook allows for easier penetration in the hooks mouth.  Red is the first color to disappear in the water, many believe this makes the hook invisible to fish when fished in deeper water.  

Duo Realis Suspending Jerkbait 100SP has the best of all worlds, balanced retrieve, specific body rotation to give off a pronounced wobble and precise gait during lure’s tack-movement (side to side cadence). The taller, flatter sides of the lure provide a larger profile giving an impression a bigger baitfish and also provide wider band of flashing to improve detection of the lure at a distance.

Another advantage to the Jerkbait 100SP is its ability to stop and move efficiently through the water column without wandering or drifting aimlessly. Now an angler’s Jerkbait 100SP can cover water, be target oriented, while emitting a sustained vibration without the lure over-running its position or fouling.

Top Brass Peg-It's are the perfect way to keep you weight in one location.  It works great with flipping and punching or Carolina Rigs.  Simply insert the rubber point through the weight and pull it through on the location of the line.  Cut off the excess and the weight will stay there.

15 Pieces Per Pack

The Lake Fork Live Magic Shad is the ultimate live action swimbait. The technically advanced design allows for a live action swimming motion of a live fleeing baitfish. Versatile with seven rigging options: Weightless, Texas Rig, Carolina Rig, Drop Shot Rig, Wacky Rig, Nail Rig, Jig Head Rig (See Mega-Weight Jigs).

The Magic Shad is an irresistible likeness of the real thing with its natural shad body and a unique spade-shaped tail that sets up a vibration when the lure is retrieved, or even on the fall. Rigging the Magic Shad is no trick with its special molded-in hook slot that allows for easy rigging of a jig head or worm hook. The concealed hook makes the lure virtually weedless for fishing heavy cover. The Magic Shad is garlic& salt impregnated which entices the fish to hold onto the lure longer for more hook sets.

3.5" 6 Per Pack

4.5" 4 Per Pack

Building on the classic articulated body style, the Rapala Scatter Rap® Jointed swims with an irresistible, seductive action. The jointed body combined with a Scatter Lip takes action to the "Nth" degree, triggering strikes from otherwise uninterested or hesitant fish.

The undulating action created by the body style and Scatter Lip loses, then regains tracking, often the movement many fish strike.

These Halco Split Ring Pliers truly unique and patented design has been developed and refined by Halco Tackle to give optimal performance and long lasting service as they do here in the factory. They are used in the factory for all our products, from our tiny #2 fish rings, right through to the large #7xx (95kg) fish rings. These fish ring pliers are also fine to use on any other commercially available split rings in the market.

Made out of hardened tool steel, the useful life of the product outdoors will be extended by rinsing in fresh water if it has been immersed in salt water, and applying a light coating of spray oil to the steel parts.

We like them because they work on tine split rings for trout or large split rings for tuna. The open the split ring with ease and create a wide enough gap for almost any hook or lure.  If you have to have one split ring plier in your box, the Halco Split Ring plier is it!

The Daiwa Salt Pro SP Minnow Floating Jerkbait has earned its reputation as one of the most versatile and effective saltwater hard baits available for inshore and nearshore species. Designed for a fast, ripping-style retrieve, the Salt Pro SP Minnow produces an erratic side-to-side swimming action that draws predator attention and triggers reaction strikes from calico bass, yellowtail, white seabass, and a wide range of inshore saltwater species. The internal weight transfer system shifts weight rearward on the cast for maximum distance, then repositions for optimal action on the retrieve. 

Key Features

• Erratic Side-to-Side Swimming Action — Designed specifically for a fast, ripping-style retrieve that produces a wide, erratic side-to-side darting action; the unpredictable movement pattern mimics a fleeing or injured baitfish and triggers reaction strikes from predatory species that key on erratic prey movement.
• Internal Weight Transfer System — Internal weight shifts rearward during the cast for maximum casting distance; repositions forward on the retrieve for optimal swimming action and balance; allows the Salt Pro SP Minnow to be cast significantly farther than fixed-weight jerkbaits of the same size — critical for covering water on open flats and kelp edges.
• Floating (F) Action — Floating designation means the bait rises toward the surface on the pause; use the pause to change direction and depth during the retrieve, triggering strikes from fish following the bait; floating action also allows the bait to be worked over shallow structure and kelp without snagging.
• Realistic Scale Pattern & 3D Eyes — Detailed scale pattern and three-dimensional eyes provide a lifelike baitfish appearance that triggers strikes from sight-feeding predators in clear water; realistic finish complements the erratic action for a complete predator trigger package.
• Heavy-Duty Saltwater Hooks — Equipped with heavy-duty hooks rated for saltwater use; sized and rated for the sustained pressure of calico bass, yellowtail, and white seabass in structure-heavy inshore and nearshore environments.
• Two Sizes for Different Applications — 13F (5 1/8", 7/8 oz) for lighter inshore applications and matching smaller baitfish profiles; 15F (6", 1 1/9 oz) for larger presentations targeting bigger fish and matching larger forage like mackerel and grunion.

Specs

Color Guide

Natural Baitfish Colors — Best in clear water and calm conditions where fish are keying on specific forage:

• Laser Sardine — Realistic sardine imitation with laser finish; top producer for calico bass and yellowtail when sardines are the primary forage; available in 13F and 15F.
• Sand Eel — Natural sand eel profile; effective for a wide range of inshore species that key on slender baitfish; available in 13F and 15F.
• Green Mackerel / Blue Mackerel — Realistic mackerel imitations; best when mackerel are present as forage for yellowtail and calico bass; 15F only.
• Grunion — Grunion imitation; highly effective during and after grunion runs for calico bass and other inshore species; available in 13F and 15F.
• Cannibal Calico — Calico bass imitation; effective for larger calico bass that key on smaller bass as forage; 15F only.
• Senorita — Senorita wrasse imitation; effective around kelp where senorita are present as forage for calico bass; 15F only.
• Laser Shiner / Laser Green Shiner — High-flash shiner imitations with laser finish; effective in clear water for a wide range of inshore species; available in 13F and 15F.
• Ayu — Natural ayu (sweetfish) imitation; effective for species keying on small baitfish in clear water; 13F only.

Attractor & High-Visibility Colors — Best in stained water, low-light conditions, and when fish need to be drawn from a distance:

• Ghost White — Translucent white finish; effective in clear water and low-light conditions; available in 13F and 15F.
• Bone — High-contrast white/bone finish; effective in stained water and overcast conditions; available in 13F and 15F.
• Purple Back Silver — Purple back with silver sides; effective attractor color for calico bass and inshore species in clear to lightly stained water; 13F only.
• Black Purple — High-contrast black and purple; effective in low-light and night fishing applications; 13F only.
• Pro Blue — Blue attractor finish; effective for a wide range of inshore saltwater species in clear water; available in 13F and 15F.
• Chrome — Maximum flash chrome finish; effective in clear water where flash is the primary trigger; 15F only.
• Wounded Soldier — Distressed baitfish pattern; mimics an injured or dying baitfish for triggering reaction strikes from predators; 15F only.
• Mint — Mint green attractor finish; effective in clear water for calico bass and inshore species; available in 13F and 15F.
• SOS Yellow / SOS Green — High-visibility SOS attractor colors; effective in stained water and low-light conditions where maximum visibility is needed; available in 13F and 15F.

Best For

• Calico Bass — The Salt Pro SP Minnow is one of the most proven calico bass lures available; fast ripping retrieve and erratic action trigger reaction strikes from calico bass holding on kelp edges, rocky structure, and open water; 13F for lighter presentations, 15F for larger profile matching mackerel and grunion forage.
• Yellowtail — 15F size with heavy-duty saltwater hooks for yellowtail on fast ripping retrieves; weight transfer system provides the casting distance needed to reach breaking fish and cover open water quickly; Laser Sardine and mackerel colors when sardines and mackerel are the primary forage.
• White Seabass — Erratic side-to-side action and realistic baitfish colors trigger strikes from white seabass in kelp and open water; 15F size for matching the larger baitfish profile that white seabass key on.
• Inshore & Nearshore Saltwater — Versatile floating jerkbait for a wide range of inshore and nearshore saltwater species; floating action allows the bait to be worked over shallow structure and kelp without snagging; 29 color options cover every water clarity and light condition.

Lucky Craft Pointer 78DD Deep Diving Jerkbait

The bass are suspended at 6 feet, tight to a main lake point, and they haven't moved all morning. Standard jerkbaits can't reach them. That's exactly where the Lucky Craft Pointer 78DD was built to shine. DD stands for Deep Diver — and this 3" suspending jerkbait dives 5–7 feet, putting it right in the face of fish that are holding just out of reach of the standard Pointer 78.

Like all Pointer models, the 78DD is engineered with a specially designed brass weight system that creates an ultra-low center of gravity. Stop the retrieve and the bait wobbles and vibrates in place — emitting a subtle, bass-calling vibration that triggers strikes from lethargic, cold-water fish. A short twitch of the rod tip sends it darting side to side in a fluid underwater walk-the-dog action. And here's a pro tip straight from the Tackle Express team: use 6–8 lb fluorocarbon on a full spool — fluoro is heavier than braid and helps the bait reach maximum depth. Braid floats and will prevent the lure from diving properly.

Features

• Deep Diver (DD) bill dives 5–7 feet — deeper than the standard Pointer 78
• Brass weight system creates ultra-low center of gravity for wobble-and-vibrate on pause
• Suspending design stays locked in the strike zone
• Short rod twitch generates underwater walk-the-dog action
• Ideal for suspended, lethargic fish in cold water

Specs

• Length: 3" (7.8 cm)
• Weight: 3/8 oz (9 g)
• Depth: 5–7 ft
• Type: Suspending

Pointer Series Comparison

• Pointer 65 SP: 2.5", 3/16 oz, 4–5 ft, Suspending
• Pointer 65DD SP: 2.5", 3/16 oz, 5–7 ft, Suspending
• Pointer 78 SP: 3", 3/8 oz, 4–5 ft, Suspending
• Pointer 78DD SP: 3", 3/8 oz, 5–7 ft, Suspending

Recommended Setup

• Rod: Spinning outfit
• Line: 6–8 lb fluorocarbon (full spool — avoid braid, which floats and limits depth)

Best For

• Techniques: Suspending jerkbait, twitch-and-pause, cold-water finesse
• Conditions: Cold fronts, winter, suspended fish, clear water
• Species: Largemouth Bass, Smallmouth Bass, Spotted Bass

Perfect For

When bass are suspended deeper than your standard jerkbait can reach, the Lucky Craft Pointer 78DD gets down to their level and stays there. Same legendary Pointer action — deeper reach.