Crankbaits

Megabass O.R.C. (Over Rev Crank) – Dual-Action Wakebait

The Megabass O.R.C. redefines versatility with a revolutionary dual-action design that functions as both an aggressive wakebait and a shallow-running crankbait, giving anglers two proven presentations in one premium lure.

Over Rev Crank Technology

The O.R.C. features Megabass's innovative Over Rev lip design that allows you to control the lure's action based on retrieve speed:

• Slow retrieve – Creates a pronounced surface wake with aggressive side-to-side wobble, perfect for triggering reaction strikes in shallow water
• – Runs just subsurface with tight wiggle and flash, ideal for covering water quickly
• Fast retrieve – Dives to shallow crank depth with erratic hunting action that triggers aggressive bass

Premium Megabass Construction

Built to Megabass's exacting standards, the O.R.C. delivers tournament-grade performance:

• Precision-balanced weight transfer system for long, accurate casts
• Ultra-realistic 3D eyes and detailed scale patterns
• Premium Japanese treble hooks and split rings
• Durable ABS body construction with hand-painted finishes
• Optimized buoyancy for consistent wake and dive performance

Prime Fishing Applications

The Megabass O.R.C. excels in shallow water scenarios where bass are feeding aggressively. Work it over submerged grass, along riprap banks, around laydowns, or across shallow flats during low-light periods. The dual-action design lets you adapt to changing conditions without retying.

Specifications

• Type: Wakebait / Shallow Crankbait
• Weight: 1 oz
• Target Species: Largemouth Bass, Smallmouth Bass, Pike
• Depth Range: Surface to 3 feet
• Action: Variable (wake, wobble, or crank)

When you need a lure that adapts to the fish's mood, the Megabass O.R.C. delivers the versatility and quality that serious anglers demand.

Large, captivating profile gives off an enticing wobble to lure inactive predators, triggering decisive reaction bites with Megabass S-CRANK 2.0’s sudden wandering escape action.
Square bill design and high buoyancy combine to reduce hang-ups to allow precise targeting of structure.

The Megabass Super Z-3 Crankbait is renowned for it's awesome castability and compact performance and is available in this deeper diving version.  Built to easily dominate deep water from wild ponds, rivers, and big lakes, the Megabass Super Z-3 Crankbait can reach depths of 13 feet on 8lb fluorocarbon.

Powered by Megabass' patented LBO II moving balancer system or superior casting distance in its size and weight class.  It delivers on it's promise without succumbing to the poor casting characteristics of traditional crank baits.  

Tie on the Megabass Super Z-3 Crankbait and you'll see the difference in castability, performance, and durability.  

The Norman Deep Baby N Crankbait is a classic medium-depth crankbait designed for anglers seeking a compact yet effective lure for targeting bass and other freshwater species. With its tight wiggle and fast diving action, it excels in imitating smaller forage such as shad, bluegill, or crawdad, making it a versatile choice for various fishing conditions.

Key Features:

• Diving Depth: Designed to dive quickly to a depth range of 6 to 8 feet, allowing anglers to reach the strike zone efficiently.

• Compact Size: Measures 2 inches in body length and weighs 1/4 oz, making it ideal for targeting species that feed on smaller prey.

• Action: Generates a tight, fast-wobbling action that attracts predatory fish, mimicking the movement of distressed baitfish.

• Durability: Constructed with high-quality materials to withstand repeated casting and strikes from aggressive fish.

• Color Options: Available in a variety of colors to match local forage and water conditions.

The Norman Deep Little N is a legendary Classic-winning lure that hunts in the 9-to-12 foot range. With a medium wobble, the DLN triggers strikes whether it's slow rolled or burned in.

A classic medium diver, the Deep Little N hits that 9-12 foot sweep spot quickly. With the famous medium-wide Norman action, the Deep Little N has posted wins in the biggest tournaments in the nation – including a Bassmaster Classic.

The Norman Middle N Crankbait through and through fish catcher, offers a bite-sized profile that is backed by a one of a kind acoustic and a wide wobbling action. Whether you’re targeting largemouth, smallmouth, or spotted bass, the Norman Middle N Crankbait is made using butyrate walls and a refined rattle system, which creates a universally appealing thud. 

Offered in a wide array of detailed paint jobs, the Norman Middle N Crankbait ensures that anglers have an effective color in all conditions, no matter the forage, water clarity, or time of year. Armed with two razor-sharp treble hooks, the Norman Middle N Crankbait delivers a combination of action, sound, and detail that has been putting bass in the livewell for decades.

The Norman Speed N Crankbait utilizes the proven Deep Little N body design but is engineered to target the 4-6 foot depth range. Deadly in cold water situations but highly effective at all times of the year, the Norman Speed N Crankbait produces a tight wobble with an aggressive pitch and roll, which creates an erratic hunting action that is offered in no other crankbait option. It is also made from butyrate and features an internal rattle to provide a dull thumping sound that is different than other plastic crankbaits on the market, setting it as its own distinguished style crankbait that just about all fishing enthusiast are looking for.

Ready to fish right out of the package, the Norman Speed N Crankbait comes with razor sharp treble hooks for a high hook up ratio and a protective gel coating that provides increased durability so you can catch more fish and keep your bait looking like new. Available in a wide selection of Norman’s custom colors, the Norman Speed N Crankbait will become a staple among crankbait enthusiasts all over the world.

The Owner Mira Shad Crankbait is a forage size bait that is deadly for trout, bass, walleye, and many other game fish. It dives 2-4 feet when trolled or on a cast and retrieve, making it perfect for targeting fish in shallow to mid-depth ranges.

Features include Cultiva's exclusive Living Eyes, chattering rattles, and a transparent yet highly reflective holographic finish. Each lure is rigged with two #10 Owner Stinger-36 Super Needle Point treble hooks. Tie on an Owner Mira Shad Crankbait the next time you need a finesse suspending crank bait or trolling lure.

Key Features:

• Forage Size Profile: 2" length perfect for matching natural baitfish
• Cultiva Living Eyes: Exclusive realistic eyes for triggering strikes
• Chattering Rattles: Internal sound chamber attracts fish
• Holographic Finish: Transparent yet highly reflective for maximum flash
• Owner Stinger-36 Hooks: Two #10 Super Needle Point treble hooks
• Suspending Action: Stays in strike zone during pauses
• Versatile Retrieve: Works trolling or cast and retrieve

Specifications:

Performance Advantages:

• Deadly on Multiple Species: Effective for trout, bass, walleye, and more
• Suspending Design: Stays in strike zone for triggering neutral fish
• Realistic Appearance: Living Eyes and holographic finish for lifelike presentation
• Sound Attraction: Chattering rattles call fish from a distance
• Sharp Hooks: Owner Stinger-36 Super Needle Point for instant hooksets
• Finesse Profile: Forage size perfect for pressured fish

Ideal Applications:

• Trout fishing in lakes and reservoirs
• Bass fishing in clear water conditions
• Walleye trolling at 4-5 ft depth
• Finesse crankbait applications
• Situations requiring forage-size baitfish imitation
• Cast and retrieve or trolling presentations

When you need a finesse suspending crankbait with forage size profile, Cultiva Living Eyes, chattering rattles, holographic finish, and Owner Stinger-36 Super Needle Point hooks for trout, bass, and walleye at 4-5 ft depth, the Owner Mira Shad Crankbait is the choice of serious freshwater anglers.

Equipped with a balsa inner core and an armor-like outer copolymer shell, the Rapala BX Brat Squarebill Crankbait is designed to be the toughest and most effective square-bill crankbait on the market.

Its aggressive nature means it won't back down from a fight, making it perfect for intense angling situations.

Balsa Core and Copolymer Outer Shell

Designed by TacticalBassin's own Matt Allen and Tim Little, the River2Sea Tactical DD Crankbait brings a new approach to crankbait fishing. With a tight action, strong rattle, and impeccable color patterns, this bait is designed for year-round performance. While a proven fish catcher in warmer waters, this bait continues to shine through the coldest temperatures when other baits fall to the wayside. True year-round crankbait performance has been attained with the Tactical DD Crankbait! With their attention to detail and combined fishing knowledge, Matt and Tim meticulously designed and tested every aspect of this bait for big bass performance.

The Tactical DD Crankbait features a unique head shape that maximizes surface area for maximum dive depth. Combined with a weight transfer system for long-range castability, the bait plunges to the bottom, achieving far greater depths than any similarly sized bait. Each premium finish is designed to elicit a feed response in the biggest bass, while the baits aggressive hunting ability and fast rise, draw reaction strikes from the wariest of bass, even in difficult conditions.

The Spro Carbon Blade Tungsten Blade Bait is built with premium components that takes blade baits to the next level. Featuring a carbon fiber body and a molded tungsten weight, it provides a compact profile, which is deadly when trying to imitate small baitfish, as well as, extreme cast-ability so that anglers can cover water more efficiently.

The unique shape also produces an ultra strong vibration and aggressive hunting action that stimulates the lateral line of bass and triggers a predatory response to strike.

On the backside, this blade bait features three different connection points, this allows anglers to change the amount of vibration from ultra tight to a wide wobble depending on the mood of the fish. Finished with two premium Gamakatsu hooks and offered in a wide selection of baitfish color patterns, the Spro Carbon Blade Tungsten Blade Bait is perfect vertical jigging and casting.

Comes with 2 double hooks

When John Crews designed the Spro Little John Crankbait 50 he wanted a bait that would allow him cover shallow 3-5ft water quickly and effectively. Crews also wanted a durable yet sensitive bait that could be cast long distances with great accuracy. The Spro Little John Crankbait does all this and more.

The Little John comes equipped with a computer chip board lip. This style of lip is extremely durable and sensitive. The silent tungsten weight transfer system provides the distance and casting accuracy for this small profile bait. The lip design of the Little John gives it a tight wobble but enough action to aid in cover deflection. The tight wobble of the Little John allows you to cover water quickly and effectively. As with all Spro baits the Little John is equipped with sticky sharp Gamakatsu treble hooks.

When John Crews designed the Spro Little John MD 50 Crankbait he wanted a bait that would allow him cover shallow 7-9 ft water quickly and effectively. Crews also wanted a durable yet sensitive bait that could be cast long distances with great accuracy. The Spro Little John Crankbait does all this and more.

The Little John comes equipped with a computer chip board lip. This style of lip is extremely durable and sensitive. The silent tungsten weight transfer system provides the distance and casting accuracy for this small profile bait. The lip design of the Little John gives it a tight wobble but enough action to aid in cover deflection. The tight wobble of the Little John allows you to cover water quickly and effectively. As with all Spro baits the Little John is equipped with sticky sharp Gamakatsu treble hooks.

Medium diver, 7-9ft.

The Spro Rock Crawler 55 Crankbait was designed by B.A.S.S. Elite Series Angler Mike McClelland to have a wide wobbling hunting action. It's ability to bounce off cover like no other crankbaits triggers aggressive strikes.

Just hit the rocks and the RkCrawler 55 does the rest while rocking the school of fish. Most crankbait anglers know that deflection is the deal, and the new RkCrawler 55 takes advantage of a predator's built-in instinct and turns those natural instincts into secure hook-ups that show up at the weigh-in!

Kevin VanDam built his career on shallow water power fishing, and the Strike King KVD 2.5 Squarebill is the crankbait he designed to do it. The square bill deflects off wood, rock, and cover instead of hanging up — triggering reaction strikes from bass that are sitting tight to structure. A unique wandering action keeps the bait moving erratically even on a steady retrieve, and the silent, rattle-free design gives you a stealthy edge in pressured or clear water. At 2.75 inches and 5/8 oz, it's built to cover the 3–6 foot zone faster and more effectively than anything else in the box.

Key Features

• Square bill design — deflects off cover to trigger reaction strikes
• Erratic wandering action — unpredictable movement that bass can't track
• Silent (no internal rattles) — stealthy approach for pressured or clear water
• Designed by Kevin VanDam — BassMaster Classic Champion
• Dives 3–6 feet — ideal for shallow flats, laydowns, docks, and riprap
• Available in 18 proven color patterns

Specifications

When you need to reach bass that other crankbaits simply can't touch, you tie on the Strike King Pro Model 10XD. At 6 inches and 1.92 oz, this big-bait deep diver reaches down to 25 feet on 14 lb fluorocarbon — putting your bait in front of fish that have never seen a crankbait before. A free-floating rattle chamber produces multiple sound frequencies that pull fish in from a distance, and despite its size, it casts and retrieves with surprising ease. Designed by Phil Marks, who used the 10XD to win the FLW Tour Open on Sam Rayburn Reservoir, this is a tournament-proven weapon for targeting giant bass on deep structure.

Key Features

• Dives to 25+ feet — reaches bass on deep structure that other crankbaits can't access
• Free-floating rattle chamber — multiple sound frequencies to attract fish from distance
• 6-inch big-bait profile — size, depth, and action that appeal specifically to big bass
• Casts and retrieves easily — surprisingly manageable for its size
• Tournament-proven — used to win the FLW Tour Open on Sam Rayburn Reservoir
• Available in 5 proven color patterns

Specifications