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The Yamamoto Scope Shad is engineered specifically for forward-facing sonar (FFS) presentations. Its slender, hydrodynamic profile and lifelike shad silhouette are designed to be seen — and eaten — by fish you're watching in real time on your screen. When you spot a bass hovering at 30 feet and drop the Scope Shad right in front of its nose, you'll understand why this bait was purpose-built for the modern FFS angler.

Key Features

• Slender shad profile optimized for FFS visibility and natural fall
• Ideal for drop shot, shaky head, and finesse swimbait rigs
• Yamamoto's premium soft plastic formula for lifelike action
• Available in 3", 3.5", and 4" sizes to match the hatch
• 18 hand-selected colors — from natural forage to high-vis reaction shades
• 10 baits per pack

Specifications

Why Anglers Choose the Scope Shad

Forward-facing sonar has changed bass fishing forever — and the Scope Shad was designed to keep up. Its subtle tail kick and neutral buoyancy make it deadly on a drop shot when fish are suspended and finicky. Whether you're fishing clear highland reservoirs or stained lowland lakes, there's a Scope Shad color that matches your conditions. Pick your size, match the forage, and let the fish tell you the rest.

Introducing Okuma's Tesoro Spinning Reels, designed with an Alumilite body, side plate, and Cyclonic Flow Rotor for unparalleled strength and performance. With IPX-7 waterproof technology, these reels offer the ultimate in features and protection, allowing you to dominate any fishing situation from inshore to offshore.

The Tesoro features a 12HPB + 1RB corrosion-resistant stainless-steel bearing drive as well as a Carbonite high output DFD drag system with Cal's drag grease that puts out over 55 pounds of pure fish-stopping drag. The reel is built with a custom titanium spool shaft that reduces flex and weight, as well as oversized brass main gear and C-6191 brass pinion gear that is double supported with ball bearings. The frictionless main shaft design provides smooth operation day in and day out, while the dual anti-reverse system provides maximum strength and reliability.

The rigid machined aluminum screw-in handle design provides direct feedback when turning the handle and locks solidly into place. A rotor brake system works in conjunction with the Tesoro's manual bail trip design for precise control. There are six total models within the Tesoro Spinning reel lineup: 6,000, 8,000, 10,000, 14,000, 18,000, and 20,000 sizes. The three smaller sizes feature high-speed gearing at 5.8:1 with retrieval of 49" of line per turn of the handle. The three larger sizes feature 4.4:1 gear ratio and pick up close to 42" of line per handle turn. All models have an interchangeable screw-in handle system that can be changed from left to right-hand retrieve.

Key Features:

• Alumilite Body & Side Plate: Unparalleled strength with lightweight construction
• IPX-7 Waterproof Technology: Ultimate protection against water intrusion
• 12HPB + 1RB Bearing System: Corrosion-resistant stainless-steel bearings for smooth operation
• Carbonite High Output DFD Drag: Over 55 lbs of fish-stopping drag with Cal's drag grease
• Custom Titanium Spool Shaft: Reduces flex and weight for improved performance
• Oversized Brass Main Gear: C-6191 brass pinion gear double supported with ball bearings
• Frictionless Main Shaft Design: Smooth operation day in and day out
• Dual Anti-Reverse System: Maximum strength and reliability
• Rigid Machined Aluminum Handle: Screw-in design provides direct feedback and solid lock
• Rotor Brake System: Works with manual bail trip design for precise control
• Cyclonic Flow Rotor (CFR): Enhanced airflow to minimize drying time
• Interchangeable Handle: Can be changed from left to right-hand retrieve

Specifications:

• Body Material: Alumilite body and side plate
• Waterproof Rating: IPX-7 waterproof technology
• Bearings: 12HPB + 1RB corrosion-resistant stainless-steel
• Drag System: Carbonite high output DFD with Cal's drag grease
• Max Drag: Over 55 lbs
• Spool Shaft: Custom titanium for reduced flex and weight
• Gearing: Oversized brass main gear with C-6191 brass pinion
• Target Species: Yellowtail, tuna, calico bass, stripers, large inshore and offshore species

Size Options & Gear Ratios:

• 6,000, 8,000, 10,000 Sizes: High-speed 5.8:1 gear ratio, 49" line retrieval per handle turn
• 14,000, 18,000, 20,000 Sizes: Power 4.4:1 gear ratio, 42" line retrieval per handle turn

Performance Advantages:

• IPX-7 Waterproof Protection: Ultimate defense against saltwater intrusion
• 55+ Pounds of Drag: Stops trophy fish in their tracks
• Titanium Spool Shaft: Reduces flex during hard fights
• Double Supported Pinion: Ball bearings on both sides for maximum strength
• Frictionless Design: Smooth operation season after season
• Dual Anti-Reverse: Rock-solid hooksets every time

Ideal Applications:

• Offshore fishing for yellowtail, tuna, and pelagic species
• Heavy inshore fishing for large stripers and calico bass
• Surf fishing for trophy-class fish
• Fishing in harsh saltwater environments
• Situations requiring maximum drag power and waterproof protection
• Long-range fishing trips
• Targeting large, hard-fighting saltwater species

When you need a premium saltwater spinning reel with IPX-7 waterproof technology, Alumilite construction, over 55 lbs of drag, and titanium spool shaft for battling trophy fish, the Okuma Tesoro Spinning Reels are the choice of serious offshore and inshore anglers.

The Zoom Tiny Brush Hog 3" packs the proven multi-appendage action of the full-size Brush Hog into a compact 3-inch profile built for finesse presentations, pressured fish, and clear-water conditions. Fluttering arms, curly tails, and subtle legs move naturally with the slightest current or rod tip movement — producing lifelike action on the fall and during slow retrieves that triggers strikes from bass that won’t commit to a larger bait. Made from Zoom’s soft, salty plastic that bass hold on to longer. 15 per pack.

Key Features

• Compact 3" Finesse Profile — Downsized Brush Hog Action — The Tiny Brush Hog delivers the same proven multi-appendage action as the full-size Brush Hog in a 3-inch profile sized for finesse presentations; the compact size is most effective when bass are pressured, in clear water, or keying on smaller forage and won’t commit to a larger creature bait; the 3" profile also fits smaller hook gaps for finesse jig heads and light wire hooks used in finesse applications.
• Multi-Appendage Action — Fluttering Arms, Curly Tails & Subtle Legs — The fluttering arms, curly tails, and subtle legs move independently with the slightest current or rod tip movement, producing lifelike action on the fall and during slow retrieves; the multi-appendage profile displaces water from multiple directions, making the bait detectable to bass through their lateral line even in clear water where visual detection is primary.
• Salty Zoom Plastic — Natural Feel, Longer Hold — Made from Zoom’s soft, salt-impregnated plastic; the salt taste triggers a natural hold response that keeps bass on the bait longer, giving you more time to detect the subtle bites that finesse presentations produce.
• Versatile Finesse Rig Compatibility — Effective on light Texas rigs, finesse Carolina rigs, shaky heads, Ned rigs, and drop shots; the compact 3" profile fits a wide range of finesse hook sizes and jig head weights; also effective as a small jig trailer on finesse jigs.
• 15 Per Pack — Fifteen baits per pack.

Color Selection Guide

Best For

• Shaky Head & Ned Rig — Finesse Bottom Fishing — Thread the Tiny Brush Hog on a shaky head or Ned rig jig head and work slowly along the bottom; the multi-appendage action produces movement on the shake and on the fall that triggers strikes from pressured bass; most effective in clear water and post-frontal conditions when bass are finicky.
• Drop Shot — Effective on a drop shot for suspending the Tiny Brush Hog above the bottom in the strike zone; the appendages flutter naturally on the drop shot with minimal rod movement, producing action that triggers strikes from bass that are holding tight to bottom structure.
• Light Texas Rig — Finesse Heavy Cover — Rig on a light Texas rig (1/16–1/8 oz) for a slow-falling finesse presentation through light to moderate cover; the compact 3" profile punches through cover more easily than the full-size Brush Hog while still delivering the multi-appendage action.
• Pressured Lakes & Clear Water — The primary scenario where the Tiny Brush Hog outperforms the full-size version; when bass have seen every large creature bait in the lake, downsizing to the 3" Tiny Brush Hog with a finesse presentation triggers.

Mustad Live Bait Hooks Bronze are strong, sharp, and perfectly aligned for live bait fishing.  Smaller sizes are better for anchovies and smaller bait fish while the bigger sizes work well for sardines and mackerel.  

These Model Number 9174 come in large packs of 100 and offer a great value.

The Megabass X-Nanahan+1 Jerkbait is a fusion of Shinji Sato's expertise and Yuki Ito's engineering, resulting in superior castability and precision. Its unique hydrodynamics and high-volume body provide an intuitive handling and excellent swimming response. Experience long-distance casting and lifelike action with this pro-level jerkbait.

Action:

As a top-of-the-line jerkbait, the Megabass X-Nanahan+1 delivers a high-pitch roll-action on a straight retrieve, creating lifelike movements that attract and trigger chase bites. Its sharp darting action and flicker-flash further entice target fish, making it a must-have for any angler looking to reel in the big ones.

Maxima Fluorocarbon Fishing Line has incorporated all the best properties with it's 100% Fluorocarbon line. It's made in Germany and has been produced using newest Century Carbon Technology and offers the ultimate in invisibility, castability, and durability. A blend of low refractive materials and a special non-reflective finish makes Maxima totally invisible to the fish in the water. A new polymer structure makes Maxima more sensitive and enhances it's smooth casting performance. The special finish is additionally treated with a UV-protective agent to further extend the line's useable life.

Clear

Harnessing the cutting-edge GyraTech® process, our Ahi GT4 Performance Fluorocarbon Line offers a unique molecular structure that optimizes and balances the four crucial components sought after by every avid angler.

Developed by fellow anglers and tested to perfection at the highest levels of fishing, this line delivers peak performance based on real-world results, not just lab tests. From leisurely island trips to intense pond fishing, the results speak for themselves - the NEW Ahi GT4 is simply unmatched.

Trusted by professional captains and expert guides, our line has been proven time and time again by various anglers who have put it to the test on the water. Count on our line to elevate your fishing experience and exceed all expectations for you and your customers.

Features:

Wear Resistant

• Ahi's unique formula of resins and coatings creates a supple yet exceptionally strong exterior, providing an superior abrasion resistant line.

Ultra Sensitive

Built to protect your investment on the water, on the road, and in storage, the Daiwa D-Vec Reel Bag is a heavy-duty reel storage and travel solution designed for serious anglers who carry multiple spinning and baitcasting setups. Constructed from rugged heavy-duty nylon with oversized external zippers and easy-grip pull-tabs, the D-Vec keeps your reels secure and accessible even with wet hands or gloves.

Customizable padded Velcro dividers let you configure the interior to fit any combination of reel sizes — from ultralight spinning to heavy baitcasters — with a snug, rattle-free fit that prevents damage in transit. The zippered mesh lid pocket keeps reel handles, tools, lube, and small accessories organized and easy to find. Comfortable carry options include a quick-grab top handle and an adjustable, removable shoulder strap for hands-free transport from truck to boat to dock. 

Key Features:

• Heavy-Duty Nylon Construction — Rugged, durable material built to handle bumps, saltwater spray, and rough handling on day trips and multi-day outings.
• Customizable Padded Velcro Dividers — Removable and adjustable padded sections let you configure compartments to fit any reel size combination; snug fit prevents rattling and damage in transit.
• Oversized External Zippers with Easy-Grip Pull-Tabs — Quick, secure access even with wet hands or gloves; smooth operation under field conditions.
• Interior Mesh Lid Pocket — Zippered storage for reel handles, tools, reel lube, spare parts, and small accessories; keeps everything organized and easy to find.
• Top Handle & Adjustable Shoulder Strap — Quick-grab top handle for fast loading and unloading; removable shoulder strap for hands-free transport.
• Holds 7–8 Reels — Accommodates small to mid-size spinning and baitcasting reels; spacious enough for a full day's worth of setups.
• Multipurpose Design — Beyond reels, suitable for cameras, electronics, and other fragile gear that needs padded, organized protection.

Product Specifications

Best For

• Traveling Anglers — Heavy-duty nylon and padded dividers protect reels during flights, road trips, and multi-day fishing outings.
• Boat & Offshore Fishing — Carry multiple spinning and baitcasting setups from truck to dock without rod cases; saltwater-resistant construction handles marine environments.
• Home Reel Storage — Keeps high-end reels dust-free, organized, and protected between sessions.
• Multi-Setup Anglers — 7–8 reel capacity with configurable dividers covers a full spread of setups for a day on the water.

The Zappu Wakasagi Extract Chove Rig Powder is a premium Japanese fish-attracting powder engineered to supercharge your soft plastics, live bait, or rigged presentations with a powerful, natural scent that triggers aggressive strikes from predator fish. Featuring concentrated natural Wakasagi (smelt) extract — a favorite forage for bass and other gamefish — this innovative powder stimulates feeding instincts through both scent and visual appeal, turning ordinary baits into irresistible targets.

This groundbreaking formula uses water-soluble natural materials to disperse quickly in the water, creating a shimmering bait cloud around your lure or rig. This cloud mimics a school of fleeing baitfish, drawing in curious or hesitant fish even in low-visibility conditions, stained water, or high-pressure scenarios where standard attractants fall short.

Key Features

• Natural Wakasagi (smelt) extract — Authentic, concentrated scent profile that strongly activates predatory instincts in bass, trout, walleye, and other species that key on small baitfish.
• Water-soluble dispersion — Releases a visible, long-lasting bait cloud for added visual attraction and scent trail that lingers, increasing bite chances on slow retrieves, pauses, or stationary presentations.
• Versatile application — Dust directly onto soft plastics (worms, swimbaits, grubs), jerkbaits, or live bait; ideal for Chove Rig setups, drop-shot, Carolina rigs, Ned rigs, or any finesse or power technique.
• Long-lasting effectiveness — Adheres well to baits for extended use without washing off quickly, providing consistent attraction throughout your outing.
• Compact 40g bottle — Generous size for multiple trips with easy-pour design for precise, mess-free application.

Perfect for tough days when fish are finicky, post-frontal conditions, deep-water presentations, or when you need an edge in clear or pressured waters. Whether you're finesse fishing with small plastics or power-fishing bigger profiles, this powder adds the extra trigger that converts follows into committed bites.

Specifications

Small in hand but large in durability, dependability and performance, the Shimano Curado MGL 70 K is a new addition to Shimano’s coveted line of Curado low-profile reels. The reel’s lightweight MGL Spool requires less start-up energy due to decreased inertia and results in longer casts with reduced effort. This advanced feature also allows the reel to excel for anglers fishing with finesses baits, such as handmade balsa baits, or lures that require light line for maximum fishability.

The Curado MGL 70 K is a great reel choice for anglers pitching and flipping in tight cover when increased line capacity is not required. But anglers shouldn’t be concerned about its compact size when fighting fish in close quarters or heavy cover, it is equipped with a Cross Carbon Drag to provide the needed stopping power against large fish. And just like the rest of the Curado family of reels, the versatile Curado MGL 70 K features MicroModule Gear for enhanced smoothness as well as a HAGANE Body for increased rigidity and durability for years of fishing performance.

Features:

• HAGANE Body
• MGL Spool II
• MicroModule Gear
• SVS Infinity
• CI4+ (Side Plate)
• Cross Carbon Drag
• X-Ship
• S3D Spool
• Super Free Spool
• S A-RB

The Decoy X-F55BQ takes Decoys legendary Quattro hook and adds a molded inline swivel and willow blade to the hook. These will add fish catching flash to any any bait you attach them to.

2 Per Pack

Easily measure your catches with the compact and lightweight Battlestar 28" Fish Measure Tape. With a slim 3" width and minimal memory, it unrolls and lays flat, taking up minimal space in your surf pack. Get ready to qualify a legal White Sea Bass with ease.

• 3" wide
• 0.93oz
• Measures to 28"

Gamakatsu Trailer SP Hooks

Great for spinnerbaits and swim jigs.

Duo Realis Suspending Jerkbait 120SP has the best of all worlds, balanced retrieve, specific body rotation to give off a pronounced wobble and precise gait during lure’s tack-movement (side to side cadence). The taller, flatter sides of the lure provide a larger profile giving an impression a bigger baitfish and also provide wider band of flashing to improve detection of the lure at a distance.

Another advantage to the Jerkbait 120SP is its ability to stop and move efficiently through the water column without wandering or drifting aimlessly. Now an angler’s Jerkbait 120SP can cover water, be target oriented, while emitting a sustained vibration without the lure over-running its position or fouling.

The Snag Proof Pro Series Phat Frog has all the features you're looking for when frog fishing.  Take a look at the rundown of excellent features Snag Proof has put into this amazing hollow body frog.

WATER EVAC SYSTEM

- designed to naturally expel any water infiltration while the frog is being fished for unbeatable buoyancy and consistent performance.

REAR-WEIGHTED BALANCE

- Snag Proof’s design is engineered to keep the frog heads-up when stationary and deliver maximum action when worked through sparse or the thickest of cover.

BRAID-SECURE LINE TIE

- Snag Proof’s machine-welded line tie eliminates even the slickest braided lines from slipping through the eye of the two-piece through-wire hook system.

SUPER HOLLOW BODY

- The hollow cavity design of Snag Proof frogs works together with our super-soft injection-moulded body and Water Evac System maximizing body compression and delivering higher percentage hook-ups.

360 HAND DESIGNED GRAPHICS

- Each Snag Proof design is created right here in the USA by our internationally renowned and award-winning lure designer Andrew Gardner. Snag Proof paint designs cover 360 degrees of the frog body so EVERY angle a fish sees is covered in the 14 new designs.

PRODUCT VIDEO

Most tube baits smell like plastic. The Strike King Coffee Tube smells like the bottom of a lake — because real coffee bean granules and coffee bean oil are baked right into every bait. That natural, organic scent masks human and plastic odors, causes fish to hold on longer, and gives the plastic an earthy tone that mimics the look of a bass's favorite prey. Salt-impregnated for added weight and attraction, these 3.5-inch tubes are built to fool pressured fish that have seen everything else.

Key Features

• Real coffee bean granules & oil — natural organic scent fish can't resist
• Masks human and plastic scents — longer hold times, more hook-ups
• Natural earth tone tint — mimics the appearance of bass prey
• Salt-impregnated formula — added weight and fish-attracting properties
• 3.5-inch profile — versatile for tube jigs, drop shot, and Texas rig
• 12 proven color patterns — 8 baits per pack

Specifications